What do you like best?
It didn't just mitigate a lot of agony around getting people to update their signatures, inconsistent signatures, and just generally a PITA but just removed it entirely. I can update my entire teams signature as soon as we decide to update our marketing collateral so they all stay in sync.
I don't use it myself but our sales team seem to enjoy the email analytics knowing when old clients re-open emails, lukewarm potential customers constantly re-opening our bid emails and just the number of deals closed because of this info.
What do you dislike?
The UI is a bit janky but the overall value prop is so powerful that I'm a bit forgiving of it. I know they're young though so if I had to choose between a beautiful UI and less features I'd choose the features they have any day... would love a refresh of it though.
Recommendations to others considering the product
Overall, the level of support I've gotten have sealed the deal with my desire to continue to use them. I've casually mentioned things I enjoy and enhancements that would be cool and some have materialized into the product.
What business problems are you solving with the product? What benefits have you realized?
Syncing our marketing collateral that we're constantly tweaking to our email signatures which drive a lot of engagement for us. Benefits we've realized is that our team is way happier not having to think about updating their signatures regularly. The sales team are enjoying the insight to how clients and potential clients are consuming the info they send.