What do you like best?
When looking at referral program options, ReferralCandy jumped out as 1) easy to set up, 2) an inexpensive option for a startup. Many referral programs are expensive, I'm not saying their not worth it, but if you have a small customer base and want to start testing referrals, Referral Candy can get you up and going for just $25 a month.
What do you dislike?
The out of the box integration to woocommerce required a bit of coding to make it work properly. This wasn't a huge deal for us, but this could be cleaned up to allow a marketer completely install ReferralCandy and get the referrals flowing in, without any development help.
Recommendations to others considering the product
If you want to implement a low cost referral program for a Woocommerce powered site, ReferralCandy is a simple and cheap off the shelf solution that can get you up and going within a day. The price will scale up as you get more referral sales, which helps keep CAC low as you start out.
What business problems are you solving with the product? What benefits have you realized?
We are simply using this to increase sales. ReferralCandy is our referral program. We are getting much higher referral conversions with this tool, as opposed to asking customer to just share a code to friends.