SAS Marketing Operations Management

4.5
(2)

The Strategic Planner module of SAS Marketing Operations Management facilitates collaboration among key stakeholders by providing full visibility into marketing plan objectives and schedules, along with mechanisms to enable stakeholders to transparently work together to create and approve plans.

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SAS Marketing Operations Management review by Noelia Q.
Noelia Q.
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" Plan and monitor your marketing campaigns with this powerful software"

What do you like best?

Plan to the smallest detail of your marketing strategy, without missing anything, creating task levels, assigning responsibilities to the team and coordinating all projects related to marketing and sales of your products. Set up a workflow which will help you manage and collaborate with the tasks in each part of the process

What do you dislike?

There is no way to make a graphic measurement of the progress and progress of the projects, it can be significant to have a general perspective to give quick answers in case there are delays in the execution of the projects

What business problems are you solving with the product? What benefits have you realized?

We used this software last year for our business roundtables, we had projects linked to television and film, which have different and specific marketing treatments and particular work teams, both with the intention of selling our product

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SAS Marketing Operations Management review by User in Marketing and Advertising
User in Marketing and Advertising
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content

"Deployment and Case Use"

What do you like best?

Our marketing department uses this for tracking some of our campaigns. They are still pretty new to using this type of tech but they are seeing the desired result.

What do you dislike?

We have to have a CRM integration for hubspot. Dashboard metrics would be easier to read if they were tied closer together.

What business problems are you solving with the product? What benefits have you realized?

SAS Marketing Operations Management makes it easier to coordinate between projects with very little, if any, issues.

What Marketing Resource Management solution do you use?

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