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SAS Marketing Operations Management


The Strategic Planner module of SAS Marketing Operations Management facilitates collaboration among key stakeholders by providing full visibility into marketing plan objectives and schedules, along with mechanisms to enable stakeholders to transparently work together to create and approve plans.

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SAS Marketing Operations Management review by User in Marketing and Advertising
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"Deployment and Case Use"

What do you like best?

Our marketing department uses this for tracking some of our campaigns. They are still pretty new to using this type of tech but they are seeing the desired result.

What do you dislike?

We have to have a CRM integration for hubspot. Dashboard metrics would be easier to read if they were tied closer together.

What business problems are you solving with the product? What benefits have you realized?

SAS Marketing Operations Management makes it easier to coordinate between projects with very little, if any, issues.

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