It provides for easy storing and updating of sales content.
It is great for the Sales team to choose content and then download it or send it directly to clients from the application
It is great for the Sales enablement teams to structure and configure content for the Sales Teams
I also like that you you can see what your client/ recipient of a presentation has viewed and how much of the content they have viewed. In addition, you can see how much time someone spends on a page. You therefore know what is of most interest to them and can focus a conversation, follow up call/ email or agenda on a particular topic that you know is of interest to them.
All of the above mean that we use this as an active repository of information and that the sales teams are able to easily find the right content quickly.
Our teams do not rely on copies of sales materials on their hard drives (which means information can quickly become out dated) and this means we're able to better control the content and make sure that it is up to date.
As a sales person, the client sharing functionaility has its limits. Whilst conceptually great, not all clients prefer a link to a document rather than an attachment.