What do you like best?
It's a powerful platform that offers everything a small business needs.
You don't need technical experience to create your own professional store in few hours.
If you have a business idea, or actually your own store, you should use shopify to go online.
What do you dislike?
The programming language is not so known, so it's necessary to invert some time to understand it and learn how to improve the templates. For that, it's important to have a developer with some experience (freelance or consultant).
Recommendations to others considering the product
If you have and small or medium business, a real store or just a product to sell, you have to consider shopify to start selling online.
You can start with a little effort, achieving a very nice and professional website in few hours.
It's important to have technical assistance, but it's not really mandatory. You can setup the entire site by your own.
The payment processors are really reliable, and you can be relax about that. The platform supports every bank and every country.
What business problems are you solving with the product? What benefits have you realized?
We can keep our eCommerce up to date using the shopify's API, which is really complete and easy to use.
We developed a process that synchronizes the store with our products. That's really important, because the automation is end to end. We save a lot of time, effort and money with the API.
In addition, we could develop some reports with the same API, because I can have the order's information through that.