Signal

Signal

(13)
4.1 out of 5 stars

Signal is the first and only Customer Identity Solution for the enterprise. Signal’s platform transforms the customer experience by providing contextual relevance at all points of engagement, regardless of place or time.

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Showing 12 Signal reviews
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Signal review by Michael H.
Michael H.
Validated Reviewer
Verified Current User
Review Source

"Feature-rich tag manager that is easy to use"

What do you like best?

I like how clearly organized my websites, tags, and conversion events are set up. It enables me to quickly and easily add tags to pages or troubleshoot issues.

What do you dislike?

Some interface features are cumbersome. For example, I can't edit the name of a data binding in the same area where I created it. Also, if you have too many tags/pages in a dashboard, the interface can slow to a crawl.

Recommendations to others considering the product

There is a lot to learn in order to use it effectively. Make sure you understand all of its features. Also a good understanding of javascript will help you create great custom actions.

What business problems are you solving with the product? What benefits have you realized?

Adding conversion pixels and data bindings to my clients' web pages in order to track different conversion actions for paid search.

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Signal review by Meliah C.
Meliah C.
Validated Reviewer
Verified Current User
Review Source

"GTM Equivalent "

What do you like best?

Signal provides tag management for third party tags on a client site. The testing and firing rules are easy to use and understand. I also use Google Tag Manager and both products are similar. However Signal's organization and hierarchy are bit more robust and easier to understand.

What do you dislike?

This a personal preference but the interface is a bit lacking with an early 2000s feel.

Recommendations to others considering the product

If you have a large site and need hands on organization of hundreds of tags from several different sources, the Signal is worth paying for. If you have a small site then stick to GTM which is free.

What business problems are you solving with the product? What benefits have you realized?

Quickly able to place multiple lines of tracking on one page without page load suffering. With in firing rules, ability to set up a type of attribution.

What Customer Identity and Access Management solution do you use?

Thanks for letting us know!
Signal review by Lauren H.
Lauren H.
Validated Reviewer
Verified Current User
Review Source

"Makes conversion tracking easy"

What do you like best?

I really love signal because it's easy to set up multiple conversions quickly and efficiently, as well as setting up revenue tracking. Sometimes if there are lots of conversion points client's struggle placing things correctly, but with signal this issue is taken care of.

What do you dislike?

Sometimes it takes a very long time time to load.

What business problems are you solving with the product? What benefits have you realized?

Multiple conversion point tracking, I also love signal because if the client has an iframed thank you page, we can still easily code in a button click for proper conversion tracking.

Signal review by Jonathan M.
Jonathan M.
Validated Reviewer
Verified Current User
Review Source

"So userful and simple to setup"

What do you like best?

Great options, able to customized per platform experience. Accept multiple language per push.

What do you dislike?

We can't modify an already schedules push. We need to start again from scratch.

Recommendations to others considering the product

It is really worth the effort to integrate it with your app or website. Gives you an edge on a lot of others businesses that don't want or can't do it.

What business problems are you solving with the product? What benefits have you realized?

new products launch, new blog post awareness. Quicker than emails and we get almost instant results.

Signal review by User in Marketing and Advertising
User in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"SIgnal Review"

What do you like best?

I like the ability to make tracking changes without involving my client or their site

What do you dislike?

I do not like how complex signal is, and there are not enough tutorials

What business problems are you solving with the product? What benefits have you realized?

We are looking to add tracking to digital campaigns and in many cases are able to do so

Signal review by Agency in Design
Agency in Design
Validated Reviewer
Verified Current User
Review Source

"Easy tagging tool "

What do you like best?

The easy method to QA tags using the preview mode and activate them on the live site

What do you dislike?

Nothing I really like so much this tool

What business problems are you solving with the product? What benefits have you realized?

Tracking websites are really easy using this platform, we can see data in a real time to check if the tags are recording data.

Signal review by Administrator in Education Management
Administrator in Education Management
Validated Reviewer
Review Source

"Simplicity at its finest"

What do you like best?

This platform is clean and organized. Return easily achievable as it takes the fat out of searching and goes directly to specific demographics.

What do you dislike?

Sometimes it gets slow. Has a lot of functions, it happy that is let’s you select exactly what you need for business

What business problems are you solving with the product? What benefits have you realized?

Recognizing target areas to save time and money.

Signal review by Agency in Marketing and Advertising
Agency in Marketing and Advertising
Validated Reviewer
Review Source

"Fantastic Software"

What do you like best?

Ease of use for self-service agencies and the quality of service.

What do you dislike?

Spend minimums and required packages that rolled out over the last year.

What business problems are you solving with the product? What benefits have you realized?

With Signal we're able to better track and analyze on-site actions driven by media. We can do all this with one site-wide pixel that doesn't impact load times or require additional set-up on the client's end.

Signal review by User in Marketing and Advertising
User in Marketing and Advertising
Validated Reviewer
Review Source

"User-friendly, optimal tag management platform"

What do you like best?

Signal makes it easy for brands and marketers to manage data collection across digital platforms.

What do you dislike?

Signal is a bit pricy, but it's definitely worth it.

What business problems are you solving with the product? What benefits have you realized?

Serving various marketing vendors all within one unique platform.

Signal review by Agency in Marketing and Advertising
Agency in Marketing and Advertising
Validated Reviewer
Review Source

"Great so far!"

What do you like best?

Great at connecting the dots across multiple platforms to understand our consumers.

What do you dislike?

Tagging process is a bit complex. Also need the ability to scale quicker.

What business problems are you solving with the product? What benefits have you realized?

Understanding what consumers are reacting to our campaigns.

Signal review by User
User
Validated Reviewer
Review Source

"Spotty Email Tracking"

What do you like best?

Email tracking capability - open notifications

What do you dislike?

The tracking technology has gotten poorer recently.

Recommendations to others considering the product

Try Banana tag, too

What business problems are you solving with the product? What benefits have you realized?

Good to follow whether emails are getting opened.

Signal review by User in Government Administration
User in Government Administration
Validated Reviewer
Review Source

"My experience."

What do you like best?

I love how easy it is to use. Everything about it is great.

What do you dislike?

I do not dislike anything about it.

What business problems are you solving with the product? What benefits have you realized?

Kroger business

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* We monitor all Signal reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. Validated reviews require the user to submit a screenshot of the product containing their user ID, in order to verify a user is an actual user of the product.