We started looking for an event ticketing solution and we reviewed many different providers. We chose SimpleTix based on the fact that it offered not only a ticketing solution, but also a shopping cart solution. The learning curve for SimpleTix is not too steep, the company offers dozens of self-help video tutorials that helped a lot in the beginning. Since I am not a web developer, it probably took me longer to get the site up an running than would be a professional developer, but I am very happy that I took the time to learn the application. Now I can add and modify events with a few clicks, add new images, promotional banners, promo codes, products, and other pages to the site without going through a web developer. Now for the fun part, the ticketing side works great and everyday we get a bcc email from customers who have bought event tickets online.