Sotrender

(27)
4.7 out of 5 stars

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Showing 29 Sotrender reviews
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Sotrender review by <span>Angelika C.</span>
Angelika C.
Validated Reviewer
Verified Current User
Organic
Reviewed On

Social Media Analytics for professionals

What do you like best?

My first contact with Sotrender was in 2013 and with curiosity during this time I see how they developing. For sure people who worked on the other side really listen their users/customers. Additionally they are good source of trends and best practices in social media. Two in one.

Extra plus for customer service and how fast their answer for questions.

What do you dislike?

Unfortunately nothing but I will say when I find it.

Recommendations to others considering the product

Try now. Nothing is more convincing as active using and checking if it fits to your needs and strategy for social media.

What business problems are you solving with the product? What benefits have you realized?

Nice tool to track your social media strategy and what I said before good source of trends and know-how.

I use it mainly to check if my previous decision were correct and see impact on social users engagement.

When you need clear data for presentation for your bosses or when you working on marketing strategy.

With Sotrender it’s ease to generate fresh report, every time when you need it. It’s only few clicks.

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Sotrender review by <span>Peter M.</span>
Peter M.
Validated Reviewer
Verified Current User
Organic
Reviewed On

My Marketing Communications/Business Development Manager role at Supreme Landcaping Products

What do you like best?

The comprehensive coverage and advice combined with the excellent personal service.

I would recommend adding Pinterest and consider LinkedIn too.

What do you dislike?

Nothing to dislike really. This platform is great and saved me hours of work.

Recommendations to others considering the product

Try it, you'll be pleased you did.

What business problems are you solving with the product? What benefits have you realized?

Right now the company I am working for are starting from scratch social media wise so there's not much to address at this early stage. However, I will return for sure.

I came to Sotrender for help with another company I was looking to work for but I didn't get that job, I got this one instead.

I think there's a very good chance that including my Sotrender presentaion during my interview helped me get this great new job. That's pretty good benefit!

I can see the Sotrender system being very useful for marketing individuals to present to their bosses and for marketing companies and agencies to present to their clients. It provides a great professional confirmation without spending hours putting Slideshows or PowerPoint presentations together.

What Social Media Analytics solution do you use?

Thanks for letting us know!
Sotrender review by <span>Tomek S.</span>
Tomek S.
Validated Reviewer
Verified Current User
Organic
Reviewed On

Turning enormous social media data into comfortable charts and direct recommendations

What do you like best?

The best thing about Sotrender is definitely the human intelligence behind the machine. A few outstandingly competent people met and joined their social science and computer knowledge to develop a tool that is not only efficient in processing a gigantic amount of data every day, but also does it in a smart way, producing results that can really explain what and why people are doing in the tracked social media channels.

I am a frequent user of Sotrender in many of the companies I work for. Having some difficulties with the User Interface, I contacted the authors and currently work with them as an occasional product/UI consultant.

And I can only hope that this front side of things, currenly still a little bit imperfect, will eventually match the ingenuity of what resides under the hood.

What do you dislike?

The User Interface could use some improvements.

Recommendations to others considering the product

It's really important to think about and define the problems you need to solve with Sotrender. Most likely Sotrender will be able to solve them, but just blindly jumping into the free trial might not let you learn that clearly enough.

If you are considering Sotrender, remember that there's always the Sotrender's competent customer care team that can help you identify the chances for your specific business.

What business problems are you solving with the product? What benefits have you realized?

Optimizing the social media presence for e-commerce sites and apps.

Sotrender review by <span>Kamil R.</span>
Kamil R.
Validated Reviewer
Verified Current User
Organic
Reviewed On
Business partner of the vendor or vendor's competitor, not included in G2 Crowd scores.

One of the best data-driven recommendations to improve performance.

What do you like best?

Sotrender is a great tool both for agencies & brands and for freelancers. With its Data Driven tips and interactive data visualizations you may be sure that your Social Media Marketing decisions will be the most accurate ones. The tool covers main social media platforms: Facebook, Twitter, Instagram, YouTube and the customer service is really friendly& easy to reach out to.

What do you dislike?

Depending on the size of your social media profiles, aggregating the data after adding a new profile to the tool, may take up to couple of hours. Once it's aggregated, the tool works well, however in the very beginnings you need to be patient, if your profiles have more than 1M fans or followers.

Recommendations to others considering the product

There is a 14-days free trial available. It's worth giving a shot. Sotrender also offers customized reports and analysis on demand, including paid post analysis and coactivities between Facebook profiles.

What business problems are you solving with the product? What benefits have you realized?

- Advanced analytics for Facebook, Twitter, YouTube, Instagram. Sotrender allows to generate PDF reports, which are easy to just print & share with the clients (as a standard monthly reporting solution),

- New business opportunities. Sotrender is a good tool to gather data concerning our potential clients and their competitors to be used during the pitch.

- Competitors comparison. You can analyse multiple profiles on one dashboard to notice the differences in performance and use it for benchmarking purposes.

- Support in setting right posting time, possibility to analyse best performing hashtags and other data-driven tips. Unique feature, really helpful for day-to-day social media management.

Sotrender review by <span>Ewa M.</span>
Ewa M.
Validated Reviewer
Organic
Reviewed On

Great tool for freelancers & agencies

What do you like best?

Sotrender is a tool both for agencies & brands and for freelancers. It contains helpful data-driven tips and interactive data visualizations. The tool covers main social media platforms: Facebook, Twitter, Instagram, YouTube and the customer service is really friendly & easy to reach out to.

What do you dislike?

Depending on the size of your social media profiles, aggregating the data after adding a new profile to the tool, may take up to couple of hours. Once it's aggregated, the tool works well, however in the very beginnings you need to be patient, if your profiles have more than 1000K fans or followers.

Recommendations to others considering the product

There is a 14-days free trial available. It's worth giving a shot. Sotrender team also offers customized reports and analysis on demand, including paid post analysis and coactivities between Facebook profiles - it may be interesting for big agencies.

What business problems are you solving with the product? What benefits have you realized?

- Advanced analytics for Facebook, Twitter, YouTube, Instagram. Sotrender allows to generate PDF reports, which are easy to just print & share with the clients (as a standard monthly reporting solution),

- New business opportunities. Sotrender is a good tool to gather data concerning our potential clients and their competitors to be used during the pitch.

- Competitors comparison. You can analyse multiple profiles on one dashboard to notice the differences in performance and use it for benchmarking purposes.

- Support in setting right posting time, possibility to analyse best performing hashtags and other data-driven tips. Unique feature, really helpful for day-to-day social media management.

Sotrender review by <span>Magdalena G.</span>
Magdalena G.
Validated Reviewer
Verified Current User
Organic
Reviewed On

Soooo useful

What do you like best?

1. iips are great;

as a PR agency we run many fanpages. Following the tips offered by Sotrender makes our job easier

2. raporting is useful and we sabe much time

3. quick online consultancy; whenever there is a question - there comes an answer

What do you dislike?

I cannot think of any serious disadvantages.

A few years ago I suggested one tiny feature we needed and it is already implemented.

Maybe separating paid from unpaid results could be a bit better.

Recommendations to others considering the product

Just have a try!

What business problems are you solving with the product? What benefits have you realized?

As above - as a PR agency we run many fanpages. Following the tips offered by Sotrender makes our job easier.

Possibility to compare results for longer time-periods is also fine. Facebook does not offer it.

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Kate from G2 Crowd

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