SparkPost

SparkPost

(47)
4.3 out of 5 stars

Advanced email delivery system for both marketing and transactional emails.

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SparkPost Features

Administration
Template Creation

Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates.

75%
(Based on 17 reviews)
Preset Template Availability

Quantity and quality of preset email templates for administrators to construct their own emails.

65%
(Based on 12 reviews)
Custom Unsubscribe

Able to customize the unsubscribe templates, handler, and tracking.

91%
(Based on 15 reviews)
Email Segmentation

Able to segment transactional emails based on their purpose.

73%
(Based on 12 reviews)
Detailed Server Logs

Detailed logs for tracking and debugging mail server activity.

82%
(Based on 23 reviews)
Notifications

Alerts administrator whenever a pre-set event occurs.

82%
(Based on 24 reviews)
Integrations
Webhooks

Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.)

87%
(Based on 22 reviews)
Event Tracking API

API used to track the status of emails.

89%
(Based on 21 reviews)
Mail Send API

API used to send emails (e.g. Web API, SMTP API)

92%
(Based on 25 reviews)
Spam Filter Testing

Testing to ensure emails do not go to recipient's spam folder.

82%
(Based on 18 reviews)
Analytics
Open Rates

Records the rate at which emails are opened.

88%
(Based on 11 reviews)
Link Activity

Records the rate at which links in emails are followed.

89%
(Based on 11 reviews)
Attachment Activity

Records the rate at which email attachments are opened or downloaded.

88%
(Based on 5 reviews)
Platform
Custom Tracking Domain

Ability to define a custom domain from which emails are sent.

92%
(Based on 22 reviews)
Multiple Domains

Able to send emails from multiple domains.

89%
(Based on 21 reviews)
Dedicated IP

Ability to use a dedicated IP for deliverability.

93%
(Based on 21 reviews)
Documentation

Availability and quality of documentation for API, code library, implementation, and set up.

86%
(Based on 25 reviews)
Sender Reputation Management

Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others.

90%
(Based on 25 reviews)
Tracking & Reporting

Tracks emails sent and delivery rates and compiles them into standard reports.

83%
(Based on 25 reviews)
Enterprise Scalability

Provides features and infrastructure to allow scaling for large organizations.

88%
(Based on 22 reviews)
Performance and Reliability

Emails are consistently received and software performs reliably.

88%
(Based on 26 reviews)
Customizations
Email Platform Integration

Syncs information from other software such as contacts, emails and calls to reduce manual data entry.

93%
(Based on 8 reviews)
Email Scheduling

Allows administrators to schedule out emails in advance.

88%
(Based on 6 reviews)
Notifications

Reminds administrators to follow-up on emails based on pre-set reminders.

87%
(Based on 7 reviews)
Email Categorization

Allows for the categorization of emails.

89%
(Based on 7 reviews)
Templates

Allows for the creation of templates for frequently-sent emails.

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