Spokal is inexpensive and easy to use - but loaded with all the features my clients need. The SEO tools are fantastic, and while the blogging interface is a little clunky, it works. Spokal integrates with other tools like Google Analytics and Mailchimp, and allows you to schedule social media posts, too.
What do you dislike?
Again - the interface for posting blogs to your site is a little less than sleek, but it works well enough. Also, it's wordpress plugin, so if your site (or your client's) is on any other program, you're out of luck.
Recommendations to others considering the product
If you need a great tool for inbound marketing, are working with a WordPress site, and don't have hundreds to spend every month on a marketing platform, Spokal is IDEAL. It works with tools you're probably already using - like MailChimp and Google Analytics - and makes inbound easy.
What business problems are you solving with the product? What benefits have you realized?
It's the ultimate inbound marketing tool at a fraction of the cost of the better-known platforms. Spokal helps me keep my client sites optimized and fresh for search engines, makes sharing easy, and shows me reports I need to gain insights on what prospects are doing. It has excellent lead gen tools, too. It's an amazing tool for a consultant like me who works for growing B2B companies who need to generate leads without incurring big monthly platform fees or media buys.
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