Spongecell

4.5
(4)

Spongecell technology empowers brands and agencies to quickly create amazing dynamic ad experiences that are interactive, dynamically personalized and able to run anywhere across the web.

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Spongecell Reviews

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Spongecell review by Eldad S.
Eldad S.
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"Excellent experience due to their service and ability to produce results"

What do you like best?

Spongecell is a company filled with people dedicated to 2 things - Service & Results. Both years that we worked together on a specific campaign spanning up to 24 international markets their team was able to consistently deliver in both these areas.

Their sales team doesn't ever feel salesy as they worked closely with us to help our agency deliver the best possible results for the client. This made me them more like an excellent consultant able to share how we can improve engagement and executed the changes in a fast manner.

What do you dislike?

Nothing - they were top notch in all areas of working with them

Recommendations to others considering the product

Definitely recommend working with Spongecell for any Display Advertising or Programmatic campaigns. You don't need a large budget in order to see what they can deliver

What business problems are you solving with the product? What benefits have you realized?

Spongecell allowed us to present innovative, engaging ads and thus simultaneously achieve benefits for our clients, their consumers who were able to learn more via the ads and our business need to have long term client relationships. It was a win-win all around and why they are one of the first companies I would turn to for any display advertising campaigns

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Spongecell review by Agency in Marketing and Advertising
Agency in Marketing and Advertising
Validated Reviewer
Verified Current User
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"Easy Turnkey product"

What do you like best?

I like the turnkey nature of the ads, and the fact that trafficking is done on the back end. It is great to see the interactions within the ad as well (we are utilizing a product carousel)

What do you dislike?

Managing timelines between the partner and creative agency. Spongecell doesn't always keep us looped in when there is a potential delay. We have had a few errors as well, as Hispanic creative was applied to General Market ads.

What business problems are you solving with the product? What benefits have you realized?

The only benefit is the turnkey nature. The ad unit itself takes away from traffic to the site.

What Other Digital Advertising solution do you use?

Thanks for letting us know!
Spongecell review by Adam T.
Adam T.
Validated Reviewer
Review Source
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"Lots of solutions, great creative"

What do you like best?

I really like the ideas they come to the table with. They're trying to do something different with every campain

What do you dislike?

I think they're pricing structure can be confusing/less than ideal.

Recommendations to others considering the product

Continuing developing dynamic creative options/executions. I'd also like to see more interactive units.

What business problems are you solving with the product? What benefits have you realized?

Trying to drive in-store traffic for a national restaurant

Spongecell review by Meredith H.
Meredith H.
Validated Reviewer
Review Source
content

"Spongecell"

What do you like best?

Excellent rich media executions, high engaging units, dynamic creatives

What do you dislike?

Spec issues, often times files are too large, slowing down publisher sites (due to rich media executions)

What business problems are you solving with the product? What benefits have you realized?

Rich media units, large scale entertainment executions; sponge cell is able to execute and create units that have a very high interaction rate

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