Sprout Social

Sprout Social

(731)
4.3 out of 5 stars

Sprout Social is a leading social media management software that provides engagement, publishing, analytics and team collaboration tools.

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Sprout Social review by <span>Jocelyn P.</span>
Jocelyn P.
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Verified Current User
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"4 Year Experience with Sprout Social"

What do you like best?

Sprout Social is easy to use. We've stuck with it because it is very easy to draft posts across platforms and attach media files. It is easy to reply and view posts that mention our client directly from the interface.

What do you dislike?

It is VERY pricey for what you receive. They provided limited customer service and are totally unhelpful when there are issues with any of the integration issues for the platforms. We also had an issue with them overcharging us for a service they've discontinued. It is painful to get anything resolved and phone support is only available at a premium price. We are looking for a replacement because it seems like given the services we receive it just too expense.

Recommendations to others considering the product

Sprout Social has changed a lot over the last 4 years. They used to be very focused on all their customers. It seems like they no longer pay attention to smaller clients even though we pay over $7,200 a year. We haven't seen a lot of improvements in our service. Most of the changes have been for very large teams that don't apply to our account.

What business problems are you solving with the product? What benefits have you realized?

We are digital marketing agency focused on the technology sector. B2B social media is very important. Sprout Social enables us to create dynamic posts across channels and monitor engagement with followers.

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Sprout Social review by <span>Erin S.</span>
Erin S.
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Review Source

"Solid tool for an affordable price"

What do you like best?

The smart inbox has been a gamechanger for our workflow. It's extremely valuable to have all our notifications, mentions, messages using VIP keywords all pulled into one simple feed. We feel confident we're addressing important issues and not missing any threats or opportunities.

What do you dislike?

It's a little clunky when it comes to content discovery. We supplement Sprout with Tweetdeck and a few other tools to help us find content that doesn't find it's way into our smart inbox because it doesn't mention our brand or hit one of our keywords.

Recommendations to others considering the product

Sprout Social may not have every bell and whistle you need in a social media management platform but they're extremely thoughtful in their approach to building out their tool. I've been using them for several years and they really take customer feedback to heart while also ensuring they're launching new features when they're ready. Unlike other tools I've used or demo'ed they don't just build something for the sake of being able to say they have it.

What business problems are you solving with the product? What benefits have you realized?

It's increased our ability to engage and reach more audience members than before. We're participating as an active member of our community vs just expecting them to engage with us or around us. It's also been a huge time saver when it comes to pulling analytics. We still do a lot of reporting manually but for things like Twitter/Instagram followers and other things the platforms do not include in their native downloads, having Sprout has been a HUGE way to save time.

What Social Media Suites solution do you use?

Thanks for letting us know!
Sprout Social review by <span>Michelle S.</span>
Michelle S.
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Verified Current User
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"Outsource social media marketing performance analysis to Sprout Social"

What do you like best?

I love the PDF reports that I can download and send to individual clients! I send monthly reports for each social media channel an individual client is on, and it only takes a few minutes.

What do you dislike?

Sprout Social algorithms seem to calculate data differently than that actual social media platforms so the numbers aren't apples to apples. I tested accuracy multiple times by comparing the same metric for the same time period and received different results. Also, sometimes variables such as engagement look WAY too high to be accurate and I haven't been able to pinpoint the reason.

Recommendations to others considering the product

If you're a small marketing agency who works with other small businesses, Sprout Social is a great tool for tracking and reporting on their social media performance. It's been about a year since I compared, but when I was researching social media management software, Sprout Social offered the best mix of features and affordability. Previously I looked at Hootsuite, Buffer, Social Report,, Socialbakers, and Agora Pulse.

What business problems are you solving with the product? What benefits have you realized?

The PDF performance report by channel saves me a ton of time since I used to create them manually by downloading anyaltics data directly from Facebook, Twitter, etc. and then creating my own reports. My clients appreciate how quickly they receive the information, and the data informs social media strategy and content for the new month.

Sprout Social review by <span>Nathan D.</span>
Nathan D.
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Verified Current User
Review Source

"Sprout Social for Reputation Management"

What do you like best?

I love that Sprout Social offers a mobile app with push notifications. When there are only 1-2 staff members covering social media response, it is invaluable to work/life balance. I am able to respond to social questions on the go, wherever I may be without the need of a laptop!

What do you dislike?

There is not much to dislike about the Sprout Social platform. When I had an Android phone typically the app would auto-disable my inbox messages but that does not seem to be a problem on my new iPhone 10.

Recommendations to others considering the product

Sprout is a catch-all for Social Media customer service and reputation. There are different levels of service you can purchase to meet your company's needs.

What business problems are you solving with the product? What benefits have you realized?

Sprout has helped us improve customer satisfaction and retention by being able to respond to customer's questions in real time. We are also able to free up time by scheduling our social media posts across multiple platforms in one easy to use tool.

Sprout Social review by <span>Christopher S.</span>
Christopher S.
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"Sprout Works Well for Many Aspects of Social Media Management"

What do you like best?

I like the ease of assigning team members with tasks and scheduling content to multiple platforms. Reporting is also a great resource for quick insights and metrics. I really like pulling and exporting scheduled posts in an easy-to-see format. It's also fantastic for making quick work of editing photos and even comes with some standard filters, but i rarely use those as they don't tend to make photos looks any better.

What do you dislike?

Managing messages could be a little more intuitive and robust, if the look and feel could match closer to native. Wish we could post to IG without a mobile to do so, but that's an API issue with IG. I really want more flexible reports so I can add or remove data points. Really would like to monitor messages in columns and not a feed.

Recommendations to others considering the product

Sprout is a great platform, it does come with a learning curve, so take the time to really dive in and go through some training so you can get the most out of it.

What business problems are you solving with the product? What benefits have you realized?

I'm managing, publishing, and monitoring multiple accounts and Sprout does really well with doing this. It's all about having almost everything under one roof.

Sprout Social review by <span>Sara P.</span>
Sara P.
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Verified Current User
Review Source

"Almost Perfect"

What do you like best?

The "Smart Inbox" is the best thing about Sprout Social. You get an action item for each Instagram tag or comment, Twitter follows, comments and mentions, and comments on any Facebook post... even comments on ads you're running with a related ad account. The ability to save phrases and hashtags help you catch and respond to more mentions of your company.

What do you dislike?

The scheduling and publishing process for new posts can be frustrating and could be more user friendly. The Sprout Queue is a good automated publisher for content that doesn't need to be posted on a specific day or time, but the process of getting your content to the point where it's ready to be scheduled requires too many steps. The calendar functions for publishing would be great if it included a little more functionality, like drag and drop to reschedule, and categories for organizing content.

Recommendations to others considering the product

This is the best service I've come across for social media monitoring. It's not perfect but it's the most useful manager I've found.

What business problems are you solving with the product? What benefits have you realized?

Being one person managing many social feeds for a small company, Sprout Social saves me time not having to log in and out of different apps or sites. The tools are all in one place for getting our message out there.

Sprout Social review by <span>Britny K.</span>
Britny K.
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Verified Current User
Review Source

"Great social scheduling service"

What do you like best?

I like that Sprout Social makes social media management, advocacy and analytics software for businesses easy. Sprout helps us communicate with customers on social channels, collaborate across teams and measure the effectiveness of their efforts on all social channels.

What do you dislike?

I am disappointed with Sprout Social’s lack of integration. Sprout Social only supports Twitter, Facebook (profiles & pages), Google+ pages, Instagram & LinkedIn (profiles & pages). I also don't like the lack of ability of displaying streams.

Recommendations to others considering the product

Sprout Social will be the right tool for some businesses, and perhaps even you. The entry price (now the Deluxe plan) is $59/user/month, and that is going to be quite a leap for individuals and small businesses.

What business problems are you solving with the product? What benefits have you realized?

Sprout Social solves the following problems: Has an in built Customer Relationship Management system (CRM)

Monitoring (although not quite as comprehensive as Mention or the likes of Brandwatch)

Support for teams (drafts, calendar, tasks etc)

Support for multiple profiles, departments, and companies

Security and ability to set specific permission levels and roles

Analytics & Reports

Helpdesk facility (on Premium and above plans) to use social media for customer support

Mobile apps for iPhone, iPad and Android

Integrates with Feedly (for your RSS feeds)

Sprout Social review by <span>Janessa K.</span>
Janessa K.
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Verified Current User
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"Intuitive, easy to use, saves HOURS each week for social media marketers"

What do you like best?

I love the fact that my different accounts are separated by pages, yet they're all accessible on one dashboard/platform. Way easier to use that Facebook's Business Manager, where you have to switch from one account to another. By accessing everything from a single dashboard, I save a ton of time each week in replying to customer messages, reviewing notifications, etc. Not to mention, I miss far less notifications (compared to Facebook, where my notifications are separated by different management accounts).

What do you dislike?

I wish they had a more flexible pricing structure for small businesses/marketing firms. If you want to add more than one user, it becomes quite expensive. In addition, while the software as a whole is super intuitive, adding/deleting a profile surprisingly isn't.

Recommendations to others considering the product

Intuitive, simple, and efficient. I'd recommend Sprout Social to both small and large businesses - marketing firms in particular. This software has allowed me to more efficiently manage my current customers, and frees up a significant amount of time, allowing me to sign up even more clients.

What business problems are you solving with the product? What benefits have you realized?

Their reporting feature has made it WAY easier for me to provide my clients with their page analytics. All of my clients are small business owners, and many are unfamiliar with social media. To be able to show them a simple report with basic statistics and graphics, has saved me hours each month on attempting to compile my own reports from Facebook. It helps my client retention, and makes my business as a whole look more professional & efficient.

Sprout Social review by <span>Joseph H.</span>
Joseph H.
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Verified Current User
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"Solid Social Media Management Platform"

What do you like best?

The user interface is attractive, making it easy to use for the most part. Most of these all-in-one tools are like Swiss Army Knives, meaning they have a bunch of parts, but if you really need to cut something, the knife is pretty useless. I'd say most of the parts are very usable here. Reports are pretty, but I wish they were more customizable.

What do you dislike?

There are just some aspects of the UI that are strange. Managing the networks and people under each account doesn't feel intuitive to me in Sprout. We've had a few support issues with things not posting as expected. They never seem to have a plausible response to them, but luckily, they are rare occurrences compared to the error frequency we experience with Hootsuite.

Recommendations to others considering the product

They have a free trial.

What business problems are you solving with the product? What benefits have you realized?

Social Media Management. The tool has been a good solution to managing a number of different accounts in one location.

Sprout Social review by <span>Nickolas R.</span>
Nickolas R.
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Verified Current User
Review Source

"Great Service to cut down time"

What do you like best?

All of your social profiles are in one place, automated reporting, white labelled reporting and Instagram functionality is amazing with Sprout Social.

What do you dislike?

Some of the features are focused a lot towards Twitter and we cant add a lot of groups compared to the number of profiles

Recommendations to others considering the product

I would highly recommend this product if you are a one-stop shop for all your profiles. Sprout will be able to give you metrics, schedule, report and export schedules with ease. Their auto-scheduler is a charm and listens to your profile and will post for certain periods of times which are busiest on your page.

What business problems are you solving with the product? What benefits have you realized?

We are solving a large number of issues with Sprout. Mostly scheduling across all pages. Instead of going through each page by page, you have one dashboard and can easily switch between pages. Another thing which sprout helps us with our reporting and also sending schedules in a nice presentable manor.

Sprout Social review by <span>Tina W.</span>
Tina W.
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Verified Current User
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"Sprout Social Makes Social Easy"

What do you like best?

I like that I can schedule social media posts, so I don't have to think about it. I like being able to look at my performance vs key competitors in the reporting section. I love seeing which hashtags are performing best. I like being notified in one place for all social media interactions. I love that you can queue posts to auto-fill content gaps. I love the calendar layout of the scheduled posts. I love that they have a mobile app that is easy to use.

What do you dislike?

I don't like that I can't duplicate a Facebook post to Instagram, so that I have something to start with, even though I know changes need to be made. I hate that I still have to actually post the scheduled post to Instagram vs having it automatically post it. (This is an Instagram limitation vs something wrong with Sprout.) I don't like that I can't geo tag or tag photos for Instagram. I don't like that all of my emojis don't show up in the desktop version of Sprout (again, likely has more to do with my OS than with Sprout). I don't like that I can't see my reporting in the phone app. I don't like that I can't like a comment from an instagram user in the Sprout platform. I can reply to an Instagram user, but I cannot like a comment.

Recommendations to others considering the product

I do really like all the message optimizers provided by Coschedule, but they seem a bit more difficult to use, and there price is a LOT higher.

What business problems are you solving with the product? What benefits have you realized?

It's very easy to manage multiple clients' social posting from one place. You can have people approve posts inside the calendar view in Sprout (approval processes), so it just makes it so much easier to manage than sending emails back and forth.

Sprout Social review by <span>Caroline J.</span>
Caroline J.
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Verified Current User
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"My own little personal assistant!"

What do you like best?

Sprout enables me to better deliver value to clients by saving TIME spent on gathering data for reporting. I used to gather data for reports manually, and I still am proud of the insights I learned during that process, but I learned that in order to increase revenue for my business, I had to find ways to save time in order to make more money. Sprout has enabled me to do both.

What do you dislike?

I wish the price to add additional users to my account was significantly more affordable for a small business owner. $99/month is great for me at this point to be able to use the services, but it only includes one login/membership. This monthly fee is pocket change to larger, enterprise operations, but it is too cost prohibitive for me to add ANOTHER $99/month to utilize the team workflow features. I feel like I don't have a chance to full take advantage of the platform's services and offerings.

Recommendations to others considering the product

Do it!

What business problems are you solving with the product? What benefits have you realized?

Better time management for an individual business owner, managing multiple accounts for multiple clients. Better insights to data, especially competitor tracking. I don't have to do this manually anymore!

Sprout Social review by <span>Dorothy G.</span>
Dorothy G.
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Verified Current User
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"The best social media marketing tool"

What do you like best?

I love their publishing tools and the ability to have a content calendar and scheduling system all in one. I also love the ease of reporting and the nice looking, easy to create reports I am able to share with my team. I like the visual format and find it very user friendly.

What do you dislike?

I don't like that I have to pay a lot more/month to add team members. It would be so helpful if I could have even one additional person on the program to assign tasks to (which is a great feature) so we aren't overlapping work and communications.

Recommendations to others considering the product

Even if you feel it is an additional cost to your organization, it is well worth the time it will save those who do your social media management and they will be able to stay on top of it all.

What business problems are you solving with the product? What benefits have you realized?

Listening to my social media followers with the ability to use specific key words. Sprout then monitors these in conversations and I can filter by social media channel. I plan to take more advantage of the reporting and comparisons to colleagues in our industry. It just streamlines everything and now even Instagram.

Sprout Social review by <span>Derrick H.</span>
Derrick H.
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Verified Current User
Review Source

"Sprout Social Makes My Life So Much Easier"

What do you like best?

What I like best about Sprout Social is being able to see all of my incoming messages across all social platforms. There's nothing more tedious than constantly logging in and out of each platform to check for messages. Seeing them all in the same place makes it so much easier to respond to people in a timely manner. I also love that you can manage more than one client's social media presence.

What do you dislike?

I wish I could see a deeper analysis of how my queue time is determined, specifically for Twitter. I'm assuming that it's based on when users are most likely to interact with your post, however, the time reflected queue time seems to rarely change, which makes me feel a little uneasy when using the Sprout Queue feature.

Recommendations to others considering the product

There are many other alternatives, but for smaller businesses this is perfect.

What business problems are you solving with the product? What benefits have you realized?

We're currently trying to figure out how to gain more traction on Twitter for a particular client. Being able to see who regularly is interacting with our posts has been a great advantage and shown insight as to what types of content they like and will continue to interact with.The greatest benefit of Sprout Social is being able to schedule posts ahead of time. Now that you can preview what the message will look like before it's published, I no longer have to pray and hope that a post scheduled via Sprout will publish the way it was intended to be.

Sprout Social review by <span>Lydia C.</span>
Lydia C.
Validated Reviewer
Verified Current User
Review Source

"Extremely helpful for Twitter - Okay for all other platforms"

What do you like best?

Extremely easy to use! I love using Sprout Social for Twitter monitoring and engaging. It's easy to like, retweet, and reply all on one platform. Easy monitoring for specific hashtags and keywords.

The ability to search (on Twitter) on the platform without having to toggle screens with native Twitter. The reporting functionality is very beneficial and helpful, too, to compare. The pricing is affordable and reasonable.

What do you dislike?

I wish there was built out functionality with Facebook, LinkedIn, and Instagram engagement and monitoring as it is on Twitter. Specifically the ability to reply and like all in one-go.

In regards to reporting, I wish I could compare month over month on the same screen without having to run the reports individually.

Recommendations to others considering the product

You need this tool! Whether it's for monitoring, engaging, and/or reporting, this social media management tool has made my life a breeze. Say goodbye to excel spreadsheets!

What business problems are you solving with the product? What benefits have you realized?

Social media reporting, social media management, social customer service, social media trend monitoring, social media competitor monitoring, and relaying message-type trends back to our clients (i.e. an uptick in complaints).

Sprout Social review by <span>Mateusz P.</span>
Mateusz P.
Validated Reviewer
Verified Current User
Review Source

"Not All It's Made Out To Be"

What do you like best?

Sprout Social conveniently consolidates all of our social media channels into one easy to manage feed.

What do you dislike?

Firstly, the features are a bit lacking. Sprout Social pulls @mentions and #hashtags into the feed but photo tags and other social media tags are not pulled in by Sprout Social requiring you to log into each social media channel and check.

Secondly, the customer service contradicted themselves and left us hanging. We added a second username and Sprout Social was kind enough to prorate the cost to only be charged the remainder of our current one year contract for the second user. We ultimately decided the second user was no longer necessary and called and asked if we could be refunded the remainder of the prorated amount. The person we spoke told us that they would refund the money but the team responsible for handling that was in a meeting and unavailable. When we called back they told us it was against their policy and that they would not issue a refund. We then suggested tacking on the remainder of the second users term to the first user as a solution which they also refused. We feel like we have been cheated as we were told we would be issued a refund but ended up with no solution and are now paying for two users yet only utilizing one.

What business problems are you solving with the product? What benefits have you realized?

It consolidates a lot of our customer service.

Sprout Social review by <span>Agata L.</span>
Agata L.
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Verified Current User
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"Easy yet powerful"

What do you like best?

My favorite part of the platform is how the messages can lead you to discover new people worth observing. You can check profiles of people commenting on a certain post... and then just come back to a thread without losing it among the sea of others. Also, you can export whole threads (i.e. send them to your inbox) for later analysis. It's very simple yet effective for me.

What do you dislike?

It needs some memory if you have a large number of new posts - sometimes just slow down your browser. But it's a minor thing if you keep updating the messages.

Recommendations to others considering the product

Be prepared for a large amount of information that needs your careful sorting at first.

What business problems are you solving with the product? What benefits have you realized?

We gained a new understanding of how our visitors interact with what we publish and now we can track how it spreads on the internet. We gained a lot of recognition by promoting our posts wisely with Sprout.

Sprout Social review by <span>Jessica S.</span>
Jessica S.
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"Enjoy Sprout and think it's a great platform with a few things added. "

What do you like best?

I really like the inbox how we can filter everything thing in.

What do you dislike?

The cap on the number of tags. I'd like to have unlimited tags so we can keep our data.

In the inbox when you select twitter mentions, I wish you could filter out certain phrases. We run sweepstakes and it'd be nice to be able to filter out any of the auto tweets, so I can focus on the other stuff first and then go back to those.

BULK TAGGING -- WE NEED THIS NOW. I tag a lot of things a day and use on average over 10000 tags a month. It would be super nice if I could select 10 things in the inbox and then tag them all at one time with the tags.

What business problems are you solving with the product? What benefits have you realized?

Social listening and outreach.

Sprout Social review by <span>Adriana M. H.</span>
Adriana M. H.
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Verified Current User
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"Best of what's out there - for the price "

What do you like best?

I like the reports the best. Sprouts reports are way beyond their competitors. I love the Twitter Comparison and the Group Reports. I also enjoy the customer service support over chat. I always get someone within seconds and the problem is addressed/fixed within minutes.

What do you dislike?

The Discovery tab has something to be desired. The SmartSearch component is not smart whatsoever. This is an area that has great potential for improvement. You cannot even print the search results! Well, you can, but you have to print screen. For that - the listening tool isn't that great.

Recommendations to others considering the product

If you need a listening platform, think again. If you need a cheap publishing and reporting tool, Sprout is it!

What business problems are you solving with the product? What benefits have you realized?

Sprout is great for publishing. Seriously lacks in listening. You can listen, but there's no way to capture the results.

Sprout Social review by <span>Taylor C.</span>
Taylor C.
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Verified Current User
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"Decent Social Media Management software, not the best"

What do you like best?

I think Sprout's clean user interface. It's an intuitive system to use.

What do you dislike?

I dislike the mobile app. It's good at sending mobile notifications when an Instagram post is scheduled to go out but the push notifications never go away! I have 34 notifications waiting for me on this app and I can't make them go away.

Recommendations to others considering the product

My advice is to realize that no social media monitoring system is perfect. I like Sprout better than Hootsuite but there are still features from Sprout that are missing - Facebook Groups integration and Pinterest integration. Sprout's relatively small platform integration offerings are made up for by its excellent customer service.

What business problems are you solving with the product? What benefits have you realized?

I'm solving my company's need for a comprehensive social media management platform. I can schedule and monitor content in this platform. It also has a really great reporting/analytics feature.

Sprout Social review by <span>Alia M.</span>
Alia M.
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Verified Current User
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"User friendly and easy to grab quick analytics"

What do you like best?

It's simple and allows you to analyze a social channel on a surface level without having to jump through hoops. It's straightforward. The dashboard is simple and self explanatory. It doesn't require much effort, but it allows me to get useful analytics. I also like how it puts all of the social channels in one place, so you don't have to go into Facebook Insights and then flip to twitter. Everything is on your dashboard, and you can go through each social channel without having to open multiple windows.

What do you dislike?

It's hard to connect to Instagram. I know this is a new feature, but we tried to connect one of our clients to Sprout for Instagram and it didn't save so we didn't have data for that month. Instagram isn't agency friendly, so it's understandable. I also wish you could see optimal posting times on Sprout. It would be nice to see which times on which apps are the best to post.

Recommendations to others considering the product

I would definitely recommend Sprout Social. It makes everything easy and simple for both the agency and the client.

What business problems are you solving with the product? What benefits have you realized?

It's an easy analytics tool so I don't even need to go into Google Analytics all the time. I always pull Sprout when I am presenting my clients with quarterly reports. It is easy for them to comprehend (much easier than Google Analytics). Clients like the visual graphs that Sprout provides. It's definitely eliminating client and company confusion. I think Sprout does a great job of just showing the necessary analytics that clients actually want to see without making it over complicated.

Sprout Social review by <span>Janine H.</span>
Janine H.
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Verified Current User
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"Use Sprout Social & Love It"

What do you like best?

The reporting is exceptional and usability is perfect! We hardly ever have issues and if we do, Sergio in customer service is beyond helpful! We manage over 40 social media profiles and Sprout Social allows us to schedule, post, and manage conversations with ease.

What do you dislike?

It would be extremely helpful if Sprout Social integrated with Facebook ads. We place thousands of ads a week and checking the comments with the Facebook Ad Manager is extremely time consuming. The ability to monitor ad comments would make our jobs that much more efficient.

Recommendations to others considering the product

We looked at HootSuite and Sprout. Sprout is by far a cleaner and easier to use platform that is a very fair price.

What business problems are you solving with the product? What benefits have you realized?

We only use social media to facilitate conversations with our followers and provide them with useful information. Sprout allows us to post interesting articles and thoughts and then manage the comments quickly. The greatest benefit we have realized is the reporting feature. We don't focus on followers or engagement that much but would love to put a focus on those in the future and Sprout Social will allow that to happen.

Sprout Social review by <span>Carolyn A.</span>
Carolyn A.
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"Sprout Social has been a gamechanger"

What do you like best?

Nearly everything! The platform is robust and has helped my social media team of 1 out immensely. When I had an intern this summer, it was easy to get her onboarded with the tool by adding a seat. The price is right. Their support team is quick and helpful. We had a more "advanced" tool in the past, but Sprout Social fit our content and tagging needs better.

What do you dislike?

Sometimes tasks take a few extra clicks than I believe they need to. And I'd like the ability to add tags instead of being restricted to a certain number (based on how we use tags). Good news is, I'm able to provide this feedback directly via support.

Recommendations to others considering the product

Use as much of the system as you can during the demo and take advantage of the videos and webinars provided to help you get started!

What business problems are you solving with the product? What benefits have you realized?

The Smart Inbox has been so helpful for me. Since it works like an email inbox, it helps me to know social messages I've addressed or still need to address. My company has many members that can be retweeted in our social feed. Advanced Retweet is my favorite new feature.

Sprout Social review by <span>Stefanie M.</span>
Stefanie M.
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"Great Experience, A Bit Pricey "

What do you like best?

Love that I can post for all of my clients across all of the platforms. Love how I can see all of the scheduled and posted posts. It is a fabulous tool for my small agency. LOVE the ability to set up Instagram posts and have them so easily sent to my phone. Not sure if there is another place to add this, so going to add it here. I would love to see a product like Later.com offers. Linkin.bio I used it with my own personal account and have considered moving my clients over as well so I can offer this for them. It's a great tool that allows for actual links to blog posts, products, etc. on Instagram.

What do you dislike?

My only dislike is the price. For a small agency it's a significant monthly fee which I don't mind paying because the product is so great. That said, when I tried to add my assistant to the account I was told it would double the fee. It feels like $150 should cover a small agency and 1-2 additional employees.

What business problems are you solving with the product? What benefits have you realized?

Simplification. Everything in one place. Responding, tracking, analytics, scheduling. Sprout Social has simplified my day and saved me a ton of time.

Sprout Social review by <span>Claire E. G.</span>
Claire E. G.
Validated Reviewer
Verified Current User
Review Source

"Great product, simple, effective and cost efficient!"

What do you like best?

I love that it is easy to use. The analytic tools are great and meet all my current needs. The interface is extremely user-friendly and tech savvy. The set-up was super easy and the reports and analytics have been spot on and easy to read. They have great support as well, so anytime I have ever had a problem it has been solved in just a matter of minutes

What do you dislike?

I haven't had too many problems with it, a few bugs, and a few questions but support has been right there to help me. It would be great if they added Youtube, and setting up Facebook could be a bit easier. I would love if they could add in more tutorials to help me continue to optimize my experiences.

Recommendations to others considering the product

It is an awesome product, definitely, do your research and the trial to make sure it meets your companies needs, but I don't think you will be disappointed.

What business problems are you solving with the product? What benefits have you realized?

I am the only person monitoring social for my company so it is great to have all the analytics for our profiles in one place. The reports are easy to read and have worked great in my reports. I have found solutions on how I can better utilize my social campaigns and what my company is currently doing on social. It has been very easy to manage the accounts and use the social customer service functions as well so that we an offer support to our customers via social.

Sprout Social review by <span>Niki F.</span>
Niki F.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social Review"

What do you like best?

I love the approval process within sprout, and also the calendar view. The approval's in sprout are super easy, and allow for just one final look over everything before it gets scheduled. The approver gets an email when they need to approve a post, and the person who created the post gets a notification when it has been approved or rejected. The calendar view is also great because you get to see everything that is scheduled in one simple visual spot.

What do you dislike?

There really ins't anything that I don't like about Sprout. Everything is very user friendly and it isn't an overly complicated software. The only thing they could improve upon is having the post level reporting a little easier to follow and visually appealing.

Recommendations to others considering the product

I think Sprout would be a great choice for anyone looking for a social media management tool. It is very easy to use and has everything you would ever need. We like this software over others because it's not overly complicated, but is still very robust for social needs. The approval process is also super easy for the approver and the person waiting for the approval.

What business problems are you solving with the product? What benefits have you realized?

We are using Sprout to publish to all out Social channel. This software has allowed for us to do all of our postings in advanced so we stay ahead of the game, and aren't always so reactive. The approval step has allowed for us to avoid any type of errors in live posts.

Sprout Social review by <span>Melanie B.</span>
Melanie B.
Validated Reviewer
Verified Current User
Review Source

"The best social media management tool with room for improvement"

What do you like best?

Out of the social media tools out there, Sprout Social is definitely the best one. I like that you can easily schedule AND queue posts over a variety of channels. I also really like the integrating analytics function. My favorite aspect about Sprout Social, however, is the friendly user interface, which trumps the other social media tools like Hootsuite for ages.

I also love the ability to find posts to repost. This saves me a ton of time too. Oh, and of course the ability to get notified when sometone hashtags something (social monitoring) is AWESOME. Did I mention that I love seeing all the notifications in one page too?

What do you dislike?

The analytics part of the program could be a little better, more precise and easier to use. I would love to get a consolidated report and some more explanations of what things mean. Maybe the capability is there and I just don't know how to use it, but for some reason, I feel like there is some room for improvement here.

Also, the Instagram integration is not good and I use Later.com for that. It would be great if Sprout had a similar service to Later.com

It would also be great if you could queue posts from different accounts and then have one person approve those.

Recommendations to others considering the product

USE IT! <3

What business problems are you solving with the product? What benefits have you realized?

We save a ton of time by scheduling out posts and having them being posted automatically. It allows us to be precise and consistent in our social media. We also use it to find new posts which is a great tool.

Sprout Social review by <span>Steven C.</span>
Steven C.
Validated Reviewer
Verified Current User
Review Source

"Easily the best paid for social media management software"

What do you like best?

The reporting section is the best part of the software. The automatic reports help you analyse performance at a glance. The software pulls insights from Twitter, Facebook, LinkedIn, Instagram, Google Analytics and allows you to see growth, reach, engagement, and gives you an exact idea of which messaging is getting the most engagement, clicks etc. You can also track competitors side by side and more.

What do you dislike?

I don't like monitoring my newsfeed through Sprout Social, although it is totally possible, I still find myself using the native apps and websites for this.

Recommendations to others considering the product

If you're looking for a robust content calendar manager that allows you to produce beautiful and meaningful reports each month this is the best paid for product.

What business problems are you solving with the product? What benefits have you realized?

The problem you're solving here is social media management, social listening, content calendar management, social media analysis. The benefits are quick and robust scheduling, and quick deep insights.

Sprout Social review by <span>John V.</span>
John V.
Validated Reviewer
Verified Current User
Review Source

"Simple. Straight-forward. Effective. Smart."

What do you like best?

Sprout Social provides a platform that provides access to posting on several platforms at once. Also provides a depth of reporting for each platform. Sprout Social's team level provides a very effective method of collaboration of efforts from other contributors. Best part of Sprout Social...it's not just a platform or piece of software. It's a fully operational wealth of information and resources with a super support staff that listens to and responds to your needs.

What do you dislike?

Having used Sprout Social for only three months so far, there have been very few instances of concern. Most, if not all, have been dealt with by their exceptional support staff.

Recommendations to others considering the product

Team collaboration, superb customer support, resources and analytical reporting make Sprout Social a very powerful tool that is a must-have for social media administration. All this at an affordable investment.

What business problems are you solving with the product? What benefits have you realized?

Analytics, collaboration, scheduling, listening to audiences, resources.

The ability to follow and provide detailed and easy to follow analytical reporting to our administration is a big plus from using Sprout Social.

Scheduling posts on multiple platforms, including Instagram is a real time savor.

Giving other areas the ability to submit posts saves time and efforts for procurement of material.

The smart inbox provides the tools to customize the audience you are listening to.

The resources made available to customers and non-customers alike earn Sprout Social a top level spot in your bookmarks/favorites.

Sprout Social review by <span>Callum R.</span>
Callum R.
Validated Reviewer
Verified Current User
Review Source

"It's all a bit meh "

What do you like best?

Clean lay-out, easy to post to multiple sites at once, analytics work well. Good breakdown of the audiences, both total and on each individual social account.

What do you dislike?

Inability to tag companies on LinkedIn, no in-built emoji keyboard, accounts frequently become unlinked thus resulting in analytics becoming unusable, posts would sometimes post more than once when they were not scheduled to do so, pointless updates that don't fix anything and instead break the shorten links button and feature, needs to stop bit.ly links not showing the attributed site.

Recommendations to others considering the product

Look elsewhere before settling for Sprout. Initial optimism has eventually waned and caused us to become disillusioned with the platform.

What business problems are you solving with the product? What benefits have you realized?

It's all been a bit meh to be quite honest. Been able to monitor all the feeds in one layout, but mostly it's been quite disappointing after a promising start.

Sprout Social review by <span>Kate Z.</span>
Kate Z.
Validated Reviewer
Verified Current User
Review Source

"Great Scheduling Tool! Lots of Hidden Features "

What do you like best?

Sprout Social has been invaluable to me and my organization. We use it for scheduling as well as analytics reports. The Sprout is always there when I need them. the platform is easy to understand and offers tools we didn't even know we needed.

What do you dislike?

The mobile app is difficult to navigate, causing issues when I need to make changes on the road. You also have to know what you want out of the tools in order to know what's available, but the customer orientations can be really useful for that. Some analytics aren't in line with Facebook or aren't available at all.

Recommendations to others considering the product

Talk to Mark! He's treated us very well!

What business problems are you solving with the product? What benefits have you realized?

Sometimes it can be tough to find the analytics tool we need. The interface isn't always 100% user-friendly. Sprout has, however, done a great keeping in touch and answering questions whenever we need.

Sprout Social review by <span>Emily F.</span>
Emily F.
Validated Reviewer
Review Source

"Much better than Hootsuite or Buffer"

What do you like best?

I like Sprout's easily navigatable interface and the reporting options on Sprout are incredible. In comparison to Buffer and Hootsuite, it's much more intuitive and has really great, simple to use and read reporting features. The feed is incredibly helpful when you are busy and on the go, but still want to monitor your brand's engagement online. For a one-woman marketing department (I work for a small nonprofit) Sprout is a perfect tool to help me schedule, manage, and analyze our social media.

What do you dislike?

So far I haven't come across anything that I dislike about Sprout's platform. It's beautifully designed and intuitive.

Recommendations to others considering the product

I've used Hootsuite and Buffer in the past and Sprout does the most work for you. It's scheduler is easy to use. The analytics page is incredibly intuitive and runs reports that are simple to read but full of great information.

What business problems are you solving with the product? What benefits have you realized?

I don't have a team of people to help schedule, track engagement, and analyze our social media, so the platform I use needs to accomplish all these goals for me. Sprout provides all the services I need in one place and allows me to easily engage on the go.

Sprout Social review by <span>Megan M.</span>
Megan M.
Validated Reviewer
Review Source

"Easy to use and great support!"

What do you like best?

It was so easy to use the minute you start using it. I have used it for over 2 years and from the time I initially set it up for two different companies till now it has been nothing but great. The user interface is so simple even someone new to social scheduling can pick it up quickly! The customer support is amazing and I never waited more than a day to get a response to a question.

What do you dislike?

The only con I can think of is that they don't have an agency option. I used them at my last job, so when I came to my new job I was excited to implement the service. But as it turns out I work in an agency type setting where I monitor and post to 26 different locations all of whom have at least 2 different social media profiles. They tried to accommodate us but the cost would have been too much as we grow. I ultimately had to leave them to find some place that offers a better rate. I am heartbroken as I know I won't get the level of assistance and simple user interface anywhere else. If they ever get a better model for agencies I will be back in a heartbeat!

Recommendations to others considering the product

Just try it for at least a month, you truly wont be disappointed. I went out of town for a month and set everything to post for the month on 5 seperate channels for my last company and everything went out as planned. It's a set it and forget it platform because they are so good at what they do.

What business problems are you solving with the product? What benefits have you realized?

While using them social media posting is a breeze. I would take one day in the week and set everything to go out for 2 weeks on all the different channels. Then I didn't have to touch it for weeks. Their reports made collecting my numbers super easy too. I had tried Hootsuite a few years ago and you had to buy reports and earn credits. It was crazy. I had to do everything manually. With Sprout I printed the reports and handed them to my boss on the last day of the month. Easy Peasy!

Sprout Social review by <span>Corinne J.</span>
Corinne J.
Validated Reviewer
Review Source

"Great Social Tool For Fast Scheduling "

What do you like best?

I used Sprout at a former workplace that was a small to medium sized bank. Since we were held to a certain standard with compliance and audit I loved the Manger approvals function. We had the ability to go in and make sure the posts our Interns were scheduling were accurate before actually getting posted to our brand pages. Which, honestly saved so much time.

What do you dislike?

As always, instagram scheduling is a bit wonky, but then again.. that is the way Instagram is. So you can still schedule instagram with the calendar view (which is great), but I wish there was a way for sprout to post directly to that channel. It would make life so much easier (especially on holidays, when as a social media manager, you're always working.. you might forget to post!) I also felt that the social monitoring could be a bit better. We relied heavily on the native channels for that for that reason. At the time that we used Sprout, they only offered Twitter for social monitoring and I really could have benefited from having a better listening tool. Also, the competitive analysis could have been better overall. They only offered top KPIs for each competitor and we could have used a bit more information in this area.

Recommendations to others considering the product

Its a great tool. Honestly! It has everything you'd need to get your organic posts scheduled and reviewed. Before I left, they even redid their analytics and we relied heavily on them. It was great having a central location where all things social lived, without having to login to each native channel at a time.

What business problems are you solving with the product? What benefits have you realized?

The ability to schedule our organic social content in advance, so that they are timely and engaging. To see when and how often we were posting.

Sprout Social review by <span>Sarah W.</span>
Sarah W.
Validated Reviewer
Verified Current User
Review Source

"Sprout makes account management a breeze!"

What do you like best?

I like that I am able to schedule posts for multiple accounts from one interface - especially if I want them to say the same thing. Scheduling makes my life much easier.

What do you dislike?

I think the interface is somewhat clunky to use at first, it's not very intuitive. However now that I've used it for a while I know where key sections are.

Recommendations to others considering the product

I would recommend Sprout Social to people managing executive accounts or multiple accounts that need to be automated. It makes it very easy to schedule posts from multiple accounts and choose key timings.

What business problems are you solving with the product? What benefits have you realized?

I manage an executive's social media presence and Sprout Social allows me to schedule his posts and see their impact. The analytics from Sprout on audiences for posts from each account is very helpful in figuring out what types of content to post.

Sprout Social review by <span>Taylor S.</span>
Taylor S.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social Review"

What do you like best?

I love the analytics that Sprout provides. They are visually pleasing and it is easy to find your information all in one place. I also really enjoy the way in which you can see all of your incoming messages. It is very cool how you can see the individual's account that has interacted with you.

What do you dislike?

I don't like the publishing feature. It is hard to navigate through and it has led me to utilize other platforms, instead of Sprout, because of this. Other than that, I really enjoy using Sprout and think that it is a very good social media management tool.

Recommendations to others considering the product

Pretty user-friendly; good for beginners getting the grasp of social media and has some neat features that allow for automatic posting.

What business problems are you solving with the product? What benefits have you realized?

We are able to better understand our audiences and to better target various ad campaigns. Also, it has helped us to better communicate with our followers, influencers, etc. via the platform. The visual aesthetics of Sprout are very impressive.

Sprout Social review by <span>Jennifer B.</span>
Jennifer B.
Validated Reviewer
Review Source

"Sprout Social will be the right tool for some businesses"

What do you like best?

Well-organized dashboard. Of the features Sprout Social offers, the way it organizes information is the most advantageous. It, separates subject matter into six distinct areas: Messages, Tasks, Feeds, Publishing, Discovery, and Reports.

What do you dislike?

Sprout Social limits user access to four social networks: Twitter, Facebook, Google+ page, LinkedIn and a single Feedly RSS reader account. The platform does not integrate with Pinterest or Instagram. This is unfortunate given the growth of visually oriented networks. That paired with the extremely high cost are the biggest cons.

Recommendations to others considering the product

Look at your goals for social media, and how a software plan would fit into that. If you're looking for conversation and engagement management, or maybe you're just looking for analytics and scheduling. There are a lot of options out there that are a little more cost-friendly and can still help you achieve your goals. If cost is not a large issue, Sprout Social is a great platform with great customer service.

What business problems are you solving with the product? What benefits have you realized?

We are utilizing the ability to monitor relevant conversations, giving us the ability to never miss an opportunity to engage with our demographic at key moments.

Sprout Social review by User in Computer Software
User in Computer Software
Validated Reviewer
Verified Current User
Review Source

"Collaborative Social Management and Impression Tracking"

What do you like best?

Sprout is a fantastic all-in-one tool for running various campaigns simultaneously. Because several members of my time end up editing and checking one another's work, Sprout makes this incredibly easy via its scheduling mechanism. The platform also makes it easy for us to get a sense of where most of our impressions come from (Twitter, in our case) and let's us look at how are closest competitors are faring on all the major social platforms.

What do you dislike?

Certain elements of the GUI can be a little difficult to keep track of -- there's a LOT going on, and occasionally I find myself forgetting where to find tools. Even after ample experience with the platform, this still happens at least once or twice a week. This is partially due to the fact that there is simply a lot to do on Sprout, but I think nesting some of the analytics menus under broader categories (e.g., everything Twitter, everything Facebook, etc) might make the interface more intuitive.

Recommendations to others considering the product

If you're a small-ish startup like us that's looking to have an outsize impression on social media, Sprout is a great way to maximize return on the time you're putting into social. We've seen a huge uptick in overall impressions since we started integrating Sprout with our leadership teams' accounts, and it's a good way to make sure the many diverse voices within your organization are getting their names out into the ether.

What business problems are you solving with the product? What benefits have you realized?

Sprout really powers how we approach social media - before we started using managed software, most of our social was simply guesswork. With Sprout, we get great data on how our posts are performing in both an objective sense and relative to our competitors. Sprout is especially useful for managing the Twitter accounts of several of our staff, particularly when at major events or conferences. With Sprout, we've seen major improvement in a number of our key publishing metrics.

Sprout Social review by <span>Sabrina R.</span>
Sabrina R.
Validated Reviewer
Verified Current User
Review Source

"Streamlined, Efficient, and Central to What We Do!"

What do you like best?

User friendly, efficient, clean layout. This product is simple to use and reduces the amount of time spent switching between different applications and their native layouts. As an agency, this allows us to file all of our clients into folders for their own company, keeping all accounts separate.

What do you dislike?

No export feature for publishing calendar, which is just about the only thing I can fault them for right now. I am told a solution is on the way, but it's unclear when it will be done. This is frustrating for me because some of our clients need to see our publishing calendar for the next week and approve it, which they can't do since they are not Sprout users themselves.

What business problems are you solving with the product? What benefits have you realized?

Sprout enables us to generate reports for our clients that clearly demonstrate the effects of our social media campaigns without having to switch between native applications. As a small agency, we manage accounts for a number of clients, and Sprout makes it simple to switch between these clients throughout the day to check on their accounts, making my workflow as social media specialist streamlined and easy. The reports Sprout generates show all the information our clients are interested in with a presentation ready format, and on top of all of that, Sprout support is incredibly responsive and helpful whenever there's an issue. We get answers when we need them, which is incredibly valuable in a fast-paced setting like social media.

Sprout Social review by <span>Michelle L.</span>
Michelle L.
Validated Reviewer
Verified Current User
Review Source

"Best product at this price point"

What do you like best?

A user-friendly interface that allows for convenient at-a-glace scheduling of posts, quick exporting of both owned and competitor reporting and content creation tools.

What do you dislike?

Cost for team features becomes a bit high, currently only using at a more minimal level with added profiles. Reporting becomes even more extensive or customizable if you opt for more expensive tiers of the product.

Recommendations to others considering the product

Once you get beyond the basic level of HootSuite, it is worth paying the slightly higher rate for Sprout Social even if only for the reporting, which is fabulous. The customer service is also top notch compared to other products I trialed in this area.

What business problems are you solving with the product? What benefits have you realized?

Excellent reporting on social media activity and competitors. Helps our business and clients stay ahead of trends, benchmark and plan. In addition, excellent visually-driven scheduling features help with keeping social media feeds full of posts.

Sprout Social review by <span>Rachel N.</span>
Rachel N.
Validated Reviewer
Verified Current User
Review Source

"The perfect platform for beginners and experts"

What do you like best?

Sprout social is very user friendly and intuitive. The system works naturally with your workflow, and has an abundance of features that allows you to work almost entirely in Sprout Social.

What do you dislike?

The only things I dislike so far are minor. There is a small glitch to where if you type in the schedule time, the numbers flash, but this doesn't happen if you scroll through the numbers. One other thing I dislike is that in the smart inbox does not tell you if your page is mentioned in a post.

What business problems are you solving with the product? What benefits have you realized?

Sprout's Smart Inbox has made monitoring all of my pages and platforms so easy, and leaves me certain that I have reviewed all messages and interactions my pages have received. The approval process in Sprout has made communication with my clients 10 times easier through their ability to quickly approve all content, in it's latest versions, in one place, or to leave comments or suggestions.

Sprout Social review by <span>Christina S.</span>
Christina S.
Validated Reviewer
Review Source

"Great Social Media Management"

What do you like best?

Sprout Social is a great tool to use for social media management and social listening. My favorite part about Sprout Social is the combined social messaging inbox. This inbox allows me to easily see all of the incoming engagement from multiple social media sources and respond to each one from a centralized location. The centralized messaging inbox also allows me to better keep track of messages that still need response. If something happens over the weekend that I don't respond to, it is easy to pick back up where I left off on Monday without missing any messages.

What do you dislike?

The functionality of the mobile site on Android is awful. I've used it on iOS and it is much better on iOS. On Android devices, my centralized inbox settings keep resetting to a random default setting so I am constantly having to change the settings so that I can see the messages I need to see. It's not a deal breaker but it sure is inconvenient. Additionally, the ability to send images in response to people is also pretty limited within the Sprout Social platform. If I need to send an image to a private Facebook message, I can't do it through Sprout.

Recommendations to others considering the product

It really is a great tool for social media management, if you can afford the cost.

What business problems are you solving with the product? What benefits have you realized?

Sprout Social makes it easy to keep up with responding to customer complaints. It also centralizes my job and makes my day to day tasks much quicker and easier to accomplish.

Sprout Social review by <span>Tomoaki Y.</span>
Tomoaki Y.
Validated Reviewer
Review Source

"Solid Social Media Management Platforms"

What do you like best?

Sprout Social is a great tool for social listening and social reporting. It provides great data to base future decisions. Integration of social profiles is incredibly easy and the UI/UX is very clean and easy to understand.

What do you dislike?

They have limited filtering capabilities. They dashboard is rather hard to read as they lack a side by side streams. It's rather difficult to track social customer support interactions as you can't track which mentions/comments you have responded to or not.

Recommendations to others considering the product

It's a solid platform, but not sure if there are enough unique features and advantages to really outweigh this option overs others like Sprinklr or Hootsuite. The reporting features are without a doubt the best aspect of this platform.

What business problems are you solving with the product? What benefits have you realized?

Social Reporting, social monitoring, social listening and customer social support. We found the reporting aspects to be the most beneficial as they provided us with adequate data to make analyses and future decisions based on the metrics. The social management aspect was beneficial as well as the entire team could follow the social calendar and monitor social activity from our corporate accounts.

Sprout Social review by User
User
Validated Reviewer
Verified Current User
Review Source

"Inexpensive, Full-Featured"

What do you like best?

Sprout Social is an inexpensive but fully-featured social management tool that supports your digital communications with strong analytics reporting, easy and simple social media post scheduling across multiple platforms, and multi-account functionality. It is by far the easiest to use of any of the softwares we tested, and performs superior to better-branded competitors in many categories.

What do you dislike?

Lacks speedy updates: for example, when Twitter increased to 280 characters, an update was slow to come. Still has lower attachment limits than the social platforms themselves do, which gets annoying when trying to upload a, say, 5mb photograph. As with many social analytics platforms, this one lacks nuance and solid explanations of where the numbers are coming from. It's also lost connection a couple times with my account.

Recommendations to others considering the product

Try it, you'll love it. They have non-profit discounts and a fantastic customer acquisitions team. They have really good functionality spread across a number of social management functions. Take the dive and you won't regret it.

What business problems are you solving with the product? What benefits have you realized?

We schedule social media through Sprout Social routinely, particularly over weekends, holidays, and off-hour times. Much of my reporting on overall social metrics comes through Sprout as well.

Sprout Social review by <span>Lauren E.</span>
Lauren E.
Validated Reviewer
Review Source

"Social Super Hero"

What do you like best?

The amount of information Sprout Social can provide is amazing!! I love how much information it provides from engagement to analytics, it's fantastic. The analytics are broken down in to super simple terms with graphs and charts, which makes it a great addition any information you would be providing a client on their monthly progress.

What do you dislike?

The lack of ability to post to more visual platforms like YouTube and Pinterest. While it's not a HUGE issue, for some clients who really like to focus on videos to have published to their website on the weekend, this falls through. Sometimes it does get a tad confusing switching between streams in "Discover" and "Feeds". Also I've had issues where it will schedule something to the wrong page or not schedule anything at all. There are times where social platforms disconnect without any notification. It is also relatively expensive to add a new admin.

Recommendations to others considering the product

I would definitely recommend! It's super helpful when it comes time to show client progress with it's ability to measure with graphs and charts. It's super easy to understand looking at the information they provide. My clients normally asked for a print out version of the charts because it's a lot easier to understand.

What business problems are you solving with the product? What benefits have you realized?

Handling over 80+ clients by my self, it is truly efficient with being able to post to multiple accounts, multiple times a day without logging in and out of every account. It makes it a very smooth day being able to schedule everything for the week or month and handle other tasks making my day fairly efficient. It helps a lot with posting to Google+ and helping to keep SEO visibility up.

Sprout Social review by Agency in Marketing and Advertising
Agency in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Sprout Social - A Truly All-In-One Social Media Management Solution "

What do you like best?

- Reporting is beautiful and detailed and constantly upgraded to feature more metrics, filters and organization options.

- Super easy to schedule posts with lots of options for various channels

- Support is always quick, helpful and thorough

- Great social listening tools

- Ability to manage a lot of clients with ease

- Ability to brand reports, so simple to export

What do you dislike?

There isn't anything that I dislike, but I would love to have the following options:

- Ability to schedule boosted posts on Facebook

- Reporting to include results of boosted Facebook posts and Facebook Ads

- Google+ report

- Pinterest scheduling and reporting

What business problems are you solving with the product? What benefits have you realized?

- Saved a ton of time managing all our clients in one place, not having to log in and out of multiple accounts

- Saved a ton of time generating reports, with the group report feature, date range option and ability to brand the reports

- Saved a lot of money by having an affordable option for high-quality reports and scheduling and ability to easily switch between clients to monitor. We handle a lot of small businesses and our clients love the reports, they are very easy to understand and very visually appealing

Sprout Social review by <span>Kimberly S.</span>
Kimberly S.
Validated Reviewer
Verified Current User
Review Source

"Fave Social Media Application - Love Sprout!"

What do you like best?

The interface is so friendly and there seem to be less hiccups than with other similar services. Scheduling to multiple streams is a must and Sprout makes it easy. Reporting is impressive and easy to interpret for clients.

What do you dislike?

I have had to email support twice when the reporting history for my social streams was blank - it was an programming error on their end and they were able to correct asap. It was a problem, but quickly resolved.

Recommendations to others considering the product

Highly recommend over others based on interface and reporting.

What business problems are you solving with the product? What benefits have you realized?

I currently manage over 20 social media streams with Sprout and the ability to do this easily has streamlined my social media services and allowed me to do more in less time. The reporting is quite impressive as well.

Sprout Social review by User
User
Validated Reviewer
Verified Current User
Review Source

"The best of social media and CRM"

What do you like best?

I love that sprout is more thank just a social media publishing platform. The all in one inbox is awesome and with extensive tagging and analytics it enables me to manage social customer service and relationship management all in one!

What do you dislike?

I dislike like that photos uploaded to a post do not automatically uploaded to the asset library. I have enterprise version and this would save me a lot of time (literally 2x upload if I am composing a post first then realize the visual asset would be good to leverage ongoing).

Recommendations to others considering the product

Sprout's tools and road-map for future features is fantastic. I researched over 25 options myself and Sprout offers the right mix for my current business needs.

What business problems are you solving with the product? What benefits have you realized?

Business problems solved = social media publishing and analytics are all-in-one including cross-platform reporting. No need for separate social crm. Saves me tons of time and reporting capabilities are greater than those in each native social media platform.

Sprout Social review by <span>Kate M.</span>
Kate M.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social offers seamless content publishing and robust analytics"

What do you like best?

Sprout offers an aesthetically pleasing, easy-to-use interface that allows our team to easily schedule and publish content through a simple workflow approval system. In addition, Sprout's analytics offerings give us insights into our content performance across social channels while their customizable tags help us determine which types of content work best for our brand.

What do you dislike?

There's nothing to dislike so far. Sprout Social has met our expectations for a social media management platform.

What business problems are you solving with the product? What benefits have you realized?

We have been able to gain deeper insights into the types of content that perform best for us. It has also allowed us to ensure we stay on brand and only release quality social copy with their "Need Approval" feature for scheduled posts.

Sprout Social review by <span>Thomas D.</span>
Thomas D.
Validated Reviewer
Verified Current User
Review Source

"Sprout takes the hassle out of social marketing"

What do you like best?

- The ability to see all messages, from multiple networks and searches in one inbox

- The scheduling calendar and the ability to see everything easily for the weeks and months ahead

- The responsiveness of support

- The clean design which means I can download clear reports and just forward on

- Chrome plugin is great too

What do you dislike?

- There are a few bugs, as with any growing platform trying to keep up with all the social network changes

- Would be good to have YouTube added

Recommendations to others considering the product

Go for a free trial - they are super helpful and you have no obligation to sign up (although I'm sure you will).

What business problems are you solving with the product? What benefits have you realized?

Time saving - scheduling, reporting, responding is super simple. In the future this will be easy to roll out to colleagues with good message approval workflows.

Sprout Social review by User in Entertainment
User in Entertainment
Validated Reviewer
Verified Current User
Review Source

"Not bad, but need to add on extras to get the most of it!"

What do you like best?

One of my favorite features is the listening option. You need to pay extra for this, but it is AMAZING!

What do you dislike?

It can be a bit confusing, it doesn't have the best interface, but it isn't terrible. Keep in mind I've grown up with technology. For somebody not as experienced it would be a headache.

Recommendations to others considering the product

It is a great affordable option and has amazing features that can really help with social media. It is nice to have everything all in one dashboard. It is especially nice now that you can have it post to instagram for you! When they changed instagram, it did not allow third party apps to post for you. However with that new change it is everything you could need!

What business problems are you solving with the product? What benefits have you realized?

Scheduling posts and being able to have it do social listening for us!

Sprout Social review by <span>Henry K.</span>
Henry K.
Validated Reviewer
Verified Current User
Review Source

"I use sprout on a daily basis to monitor multiple social media accounts as well as analytics. "

What do you like best?

The user interface is incredible easy to learn and streamlines the process of monitoring various accounts across multiple platforms. The interface itself puts everything you need right in front of you so that you never miss a message, retweet, or any other type of interaction. I would also say that they way the reports are set up makes it easy to understand what is happening across our accounts on each individual site or our audience as a whole.

What do you dislike?

There is a slight learning curve at the beginning and at time, I find myself lost in trying to view a profile or look at an interaction. It seems like it would just be a simple click but instead it's a menu and then the ability to click on profiles is achieved.

Recommendations to others considering the product

If you are looking to monitor across multiple social media platforms, engage with your audience, and enable yourself to see growth across your accounts, I would highly recommend Sprout to anyone looking to do any of the above mentioned.

What business problems are you solving with the product? What benefits have you realized?

Increasing our interaction with students and potential students so that they feel that administration is a simply message away. Sprout has increased our ability to interact with students and by doing it creates a sense of family instead of an administration and student relationship.

Sprout Social review by <span>Alexandra P.</span>
Alexandra P.
Validated Reviewer
Verified Current User
Review Source

"Love SproutSocial!"

What do you like best?

SproutSocial has amazing functionality for the price. I love the user interface, the reports are extensive, and it's extremely easy to understand things on your own. They also have a great blog with tips and tricks should you need it!

What do you dislike?

I would love to see notifications about likes on Twitter. You'll get alerted for new followers and retweets, and they do have likes in the sent report, but it would be great to have that option.

What business problems are you solving with the product? What benefits have you realized?

I am a one person marketing team and need to manage our social media presence across all of our channels. This is a great option for smaller teams looking to engage with their followers.

Sprout Social review by Administrator in Marketing and Advertising
Administrator in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Everything You Need for Social Media Management"

What do you like best?

I can't think of a feature that I'm lacking with Sprout. They're easy to use, and offer exactly what I need for managing multiple small/local business' on Facebook, Twitter, Instagram, Google+ and LinkedIn. It's so easy to use and navigate. I'm glad Sprout Social exists!

What do you dislike?

They're app sometimes gets confused, but I can always get to what I need in a few tries. I usually use this platform on a desktop, but, because of Instagram's strict rules, the actual sending of Instagram posts (not the scheduling) must be done on a phone.

Recommendations to others considering the product

Take the time to set up Instagram posting with them through your mobile phone. It's such a time saver!

What business problems are you solving with the product? What benefits have you realized?

We have several social media clients that use multiple types of social media. This allows our two-person Social Media Team to stay organized, keep a paper trail, and send knowledgeable reporting to our clients.

Sprout allows us to jump from one client to the next, as well as one social media platform to the next. It's so nice having all social media content and information in one well-organized dashboard.

Sprout Social review by <span>Homer G.</span>
Homer G.
Validated Reviewer
Verified Current User
Review Source

"Great tool, great insights, user friendly!"

What do you like best?

I love the new app—it really helps me schedule, monitor posts while on the go.

What do you dislike?

I wish we didn't have to pay to have more users access it at the same time.

Recommendations to others considering the product

I would definitely recommend this tool because it's easy to use and it provides a ton of really helpful insights to help monitor engagement on your profiles and interact with your followers. It's a lot easier to see all your pages in one window that having multiple tabs open on your computer. The app is also another cool bonus because it helps monitor and post anything while I'm out of the office.

What business problems are you solving with the product? What benefits have you realized?

It's easy to reply to customer feedback/questions/complaints/suggestions/etc.

Sprout Social review by <span>Kate B.</span>
Kate B.
Validated Reviewer
Verified Current User
Review Source

"My go-to product!"

What do you like best?

I love Sprout Social! After multiple rounds with multiple companies, my nonprofit had yet to find a product that would allow us to both schedule and analyze content easily, effectively, and inexpensively. Everything we found seemed to offer too many bells and whistles for too high a price, without allowing us to easily access the basics that a smaller organization like our needs.

Enter Sprout Social, which has a great nonprofit rate and offers exactly what we'd been looking for. I use it to schedule Twitter content for four different organizational accounts and to analyze that content's effectiveness, sometimes on a very basic level (such as when reporting out to org execs) and on a deeper level (when trying, with my communications team, to figure out what performs best and how to package future content).

Sprout Social is incredibly easy to use and for the rare times when it's not, or when something goes glitchy, the company's staff is easy to reach, friendly, and helpful. They also offer an app that helps me keep track of my work accounts on the go, both on-site at events and in my everyday life when I want to keep an eye on our work without sitting down at a laptop and going full bore on the weekends. I can't recommend Sprout Social highly enough.

What do you dislike?

I've had a few issues with the Sprout Social app, which for awhile just straight-up didn't work. I contacted the Sprout Social staff, who were friendly and helpful, but unfortunately, it was a slow fix that kept me from being able to use the app on the go for quite awhile at a time in our organizational life when it was very much needed. I have since experienced on an off issues with the app, though never with the site itself.

I look forward to future developments, like being able to directly schedule Instagram posts and being able to tag other users in images posted to Twitter.

Recommendations to others considering the product

Sign up for the company's free trail period, during which you'll have full access to the full range of Sprout Social offerings, including customer service assistance and feedback from its staff. This is a great way to figure out if the product is for you and to glean initial analysis of your social media content performance.

What business problems are you solving with the product? What benefits have you realized?

We use Sprout Social schedule Twitter content for four different organizational accounts and to analyze that content's effectiveness, sometimes on a very basic level (such as when reporting out to org execs) and on a deeper level (when trying, with my communications team, to figure out what performs best and how to package future content).

Sprout Social review by <span>Amanda H.</span>
Amanda H.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social Solved Our Social Media Problems"

What do you like best?

Sprout Social is an amazing product, and we have absolutely loved having it. However, what sets Sprout above everyone else is their customer service. Ian is absolutely awesome to work with - he responds nearly immediately to any questions or issues we may have. As a company, Sprout is proactive with their communications, constantly letting us know what's coming down the pipeline and diligently working to implement any suggested changes/improvements we have.

What do you dislike?

Truly, our only complaints are about Sprout's limitations, which are set by the social platforms themselves. For example, we want to be able to schedule Instagram posts ahead of time. However, Instagram doesn't allow that, so we can't do it through Sprout.

Recommendations to others considering the product

If you are managing multiple pages/accounts, Sprout is the way to go. They literally save us hours of time daily. Their dashboards are wonderful, and their product is extremely easy and intuitive to use. The analytics available are also helpful in tracking campaign efforts and competitor sentiment. Further, their customer service sets the bar.

What business problems are you solving with the product? What benefits have you realized?

Sprout Social allows us to funnel all of our social media interactions into one central folder, including search and response. This makes monitoring for multiple pages per client a breeze. Additionally, the ability to customize link preview images and text for posts that we schedule through Sprout keeps us from having to schedule natively. This allows us to schedule a month's worth of content quickly and efficiently.

Sprout Social review by <span>Madison L.</span>
Madison L.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social Excels in Reporting Functionality"

What do you like best?

The reporting functionality of SproutSocial is why our organizations decided to make the switch. They provide you with detailed metrics, a downloadable analytics dashboard, and give you the insight you need to make smarter social decisions.

What do you dislike?

The Feed Page of SproutSoical is not the best. Would prefer them to take an approach more like Hootsuite and allow for multiple streams and list capabilities. Easier navigation would be helpful when you are trying to keep up with the fast pace of social feeds.

Recommendations to others considering the product

Start off using the trial, explore all functionalities, explore their webinars, and utilize customer support to ask questions and gain all the facts before deciding.

What business problems are you solving with the product? What benefits have you realized?

We are trying to increase our social presence and come up with a more comprehensive strategy for posting and utilizing each channel. Again the reporting functionality is the main reason we use Sprout, as it gives us the information, direction and flexibility we need to collect and report out on the data.

Sprout Social review by <span>Kira K.</span>
Kira K.
Validated Reviewer
Verified Current User
Review Source

"A comprehensive suite that keeps up with changing trends"

What do you like best?

We started using Sprout Social primarily for the ZenDesk integration, and since a lot of our users go to Twitter for help or with questions, it makes it easy for us to flag issues that our support team can then address with all the context they need. I'm also very happy with the new reporting styles they've rolled out.

What do you dislike?

I still require other programs for a lot of social media management, such as Meet Edgar to recycle scheduled content, Iconosquare for more in-depth Instagram trends and analytics, and CrowdFire to manage Twitter followers. For its cost, I would love to see Sprout Social continue to add smaller features. My favorite thing about the tool is that so much functionality is in one place, but they could up their competitive edge by building a few of these smaller tools.

Recommendations to others considering the product

This is a great tool if you manage several different accounts and require a lot of social listening or a customer support integration—their ZenDesk integration is the best! Also great if you're going to run weekly and monthly reports and care a lot about analytics.

What business problems are you solving with the product? What benefits have you realized?

I rely on Sprout Social for almost all our reporting and analytics, and the Google UTM integration saves me a lot of time when scheduling one-off posts (we still use Meet Edgar for the bulk of our content scheduling). Sprout Social is clean, has great support, and is easy to maneuver. It's a great listening tool and the sort by function (search by keywords or hashtags) is especially useful—no other program has as good search/sort capability for Twitter.

Sprout Social review by User in Performing Arts
User in Performing Arts
Validated Reviewer
Verified Current User
Review Source

"Best social media management tool I've ever used"

What do you like best?

Sprout is incredibly user-friendly and their customer service is amazing. I have never been disappointed, it has always been easy to make inquiries and learn how to use new features. I especially love their report features.

What do you dislike?

My dashboard of received messages doesn't clear quite often, even after I have checked off the messages. However, any time I have used Live Chat to fix this problem, it is solved in minutes.

Recommendations to others considering the product

You won't be disappointed, and you won't want to leave!

What business problems are you solving with the product? What benefits have you realized?

With a small marketing team of only 3 people, Sprout's easy scheduling made a huge difference in terms of time-saving.

The report system is so succinct and has allowed us to track and analyze month-to-month and adjust our strategies accordingly.

It's great to be able to track key words, especially when people mention our company but don't tag us.

Sprout Social review by Agency in Internet
Agency in Internet
Validated Reviewer
Verified Current User
Review Source

"A fantastic platform - so easy to be social"

What do you like best?

I'm a Social Media Manager for a digital agency and we currently have around 30 clients, each with several different social platforms that we post to and engage with daily. The Sprout platform is so easy to use and allows me to manage all of our client accounts in one place!

What do you dislike?

There's very little I dislike, but if I had to say something it would be that there's so many great tools that I sometimes get a little bit distracted by the cool new tools we could be implementing for our clients.

What business problems are you solving with the product? What benefits have you realized?

If we didn't have Sprout, we would have to hire a lot more people to manage all the accounts as it would be a lot more time consuming. We find it helps our social team collaborate seamlessly too as we know who's handling what and who. Sprout also helps our clients better understand what we do and allows us to communicate more effectively.

Sprout Social review by <span>Cephas T.</span>
Cephas T.
Validated Reviewer
Review Source

"Sprout Social Makes It Effortless To Manage Your Digital Marketing From One Place"

What do you like best?

Sproutsocial does a great job of making it easy to plan all your media from pictures to gifs. Plus, it does a great job of showing you exactly how things will rollout across all of your platforms. In tandem with IFTTT this program is a must have for agencies. The reporting is also top notch!

What do you dislike?

The only complaint was that Instagram and LinkedIn were wonky when it came to posting from time to time and having to reverify your account.

Recommendations to others considering the product

If you have the ability as an agency to pass some of the cost of sprout social to your client it is a no brainer to implement it into your digital marketing strategy. It integrates with most social media platforms on the market and has a ton of features that help you plan and stay ahead of the marketing battle.

What business problems are you solving with the product? What benefits have you realized?

Having the ability to view and analyze performance across multiple platforms including statistics from google analytics was the issue that we used sprout social to solve. It gave me a more transparent picture of campaign performance. I was able to see what platforms interacted with content the best and it gave me the ability to see what content drove traffic to our website.

Sprout Social review by <span>Cait K.</span>
Cait K.
Validated Reviewer
Verified Current User
Review Source

"Perfect tool for a social media manager "

What do you like best?

This tool is so easy to use. As a new community manager, I was able to easily learn the ropes and get to work quickly. They also offer awesome training tutorials to ramp up. Integrating with Feedly alone saves me so much time!

What do you dislike?

I wish the tagging feature was included in the basic plan. As a single user team, the corporate plan doesn't make sense, but it would make tracking verticles a breeze!

What business problems are you solving with the product? What benefits have you realized?

Managing social channels is time-consuming. Sprout helps make scheduling posts and tracking engagement easy. I love the pre-baked reports that make optimization relatively painless - i can get quick insights on what is performing and how well.

Sprout Social review by <span>Cassidy G.</span>
Cassidy G.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social is a Social Media Marketer's Best Friend "

What do you like best?

Sprout Social is hands down the best platform I've used for scheduling, publishing, and monitoring social media content. My favorite aspect is that when scheduling content, I am able to see on a digital calendar which days I've already scheduled posts for (via a small green dot). This may sound like a minor feature, but it's extremely handy when trying to create content for every day of the week. We've had issues with other similar platforms having glitches, but so far, I've had no issues with Sprout. Monitoring is a breeze, and I can easily check (or uncheck) which social networks I want to see responses and messages from. We also have keywords entered into the system, therefore we can monitor what users are saying about us across the full spectrum of social media networks. The social analytic reports are helpful, and I no longer have to enter analytics into a spreadsheet by hand.

What do you dislike?

There is nothing that comes to mind. I've been pleased with all aspects of Sprout.

Recommendations to others considering the product

Sprout is a great necessity for those looking to stay on top of their social media "game." I would definitely recommend sprout to all businesses who want to be a step ahead in the social media sphere.

What business problems are you solving with the product? What benefits have you realized?

With other similar platforms, we've had issues of "double posting" because of their layouts. I don't believe we have had that happen once since using Sprout. One of the major benefits is just constantly being aware of what everyone is saying about us. I'm constantly refreshing the "messages" stream throughout the workday, so I can stay aware of public opinion. Essentially, Sprout has made it easier to not "miss" any important criticisms or praises from the public.

Sprout Social review by User in Hospitality
User in Hospitality
Validated Reviewer
Verified Current User
Review Source

"Sprout Social-Marketing platform"

What do you like best?

I like the reports that analyze the results and show you improvements from the last period. And also the demographics of your following.

What do you dislike?

I dislike the glitches that occur sometimes with the pictures that are uploaded and they will go upside down or appear black and post wrong. I also dislike that the website is not user friendly and you have to search extensively for reports or for scheduled posts. The calendar that shows what you have scheduled could also be improved.

Recommendations to others considering the product

Read instructions and watch videos on how to use it first.

What business problems are you solving with the product? What benefits have you realized?

I am using this to schedule social media posts. The benefits are that you can do this in the beginning of the week and not worry about posting later. This also shows you results and analytics.

Sprout Social review by <span>Janelle P.</span>
Janelle P.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social - makes things simple and easy!"

What do you like best?

I really like the capability to schedule identical posts for numerous days at one time. They are identical, so there's no reason I should need to create separate posts for them, so I really appreciate that. I also enjoy how you can edit the title of the link; sometimes you need to add in punctuation. It makes it seamless to post across multiple platforms at one time, also.

What do you dislike?

I have a few times pressed 'schedule' or 'send' and then it simply disappears (doesn't schedule or go anywhere) so I have to re-create the post. The hyperlinks never show up properly on Twitter, too. (they just simple don't display; just the text does)

Recommendations to others considering the product

Allow links to transfer over to Twitter better and make sure no posts go 'poof' and disappear after you've spent some time crafting the verbiage, set up the link, scheduled for the right time(s), etc.

What business problems are you solving with the product? What benefits have you realized?

Social media scheduling / content creation

Sprout Social review by <span>Estefania d.</span>
Estefania d.
Validated Reviewer
Review Source

"Sprout is an efficient Social Media Management Tool"

What do you like best?

I like that I am able to upload video and galleries for Instagram -- something I was unable to do with other tools I was testing out.

What do you dislike?

The weekly calendar view is the worst and extremely hard to navigate. It is so confusing especially as you keep on scheduling content. I stick to using the list or monthly view. Also, the smart inbox is not my favorite thing. I would rather have messages organized by platform than in a unified timeline.

Recommendations to others considering the product

Disregard the weekly view tab. The calendar and monthly views are your best friends! And make sure to set up your smart inbox to also include keywords such as your business for better social listening.

What business problems are you solving with the product? What benefits have you realized?

I've been able to more efficiently manage content I need to schedule ahead of time and it has allowed more social listening than what I was able to do before. It is a more powerful tool than the platforms themselves because I can see everything I have laid out.

Sprout Social review by User in Civic & Social Organization
User in Civic & Social Organization
Validated Reviewer
Verified Current User
Review Source

"SproutSocial: Great for scheduling & tracking social content"

What do you like best?

I love how easily we can schedule content across different accounts and platforms. The reporting is also great, and very helpful in showing the reach and importance of social media work.

What do you dislike?

The cost is high, and if you have a single account for a team then as soon as one person signs in, anyone else who was signed in is kicked out. Can get frustrating.

Recommendations to others considering the product

If you can afford it, get one account for each member of your social media team. If you have a team account, make clear rules for what happens when someone kicks someone else out by signing in.

What business problems are you solving with the product? What benefits have you realized?

It allows us to schedule our social content out and show performance for specific content. This has been especially useful when we have a day of action or a hashtag that we're pushing over a limited period of time. It makes it easy to get reports on how your content is performing.

Sprout Social review by Administrator in Newspapers
Administrator in Newspapers
Validated Reviewer
Verified Current User
Review Source

"I learned Sprout's no-nonsense program without any training or tutorial -- so intuitive! "

What do you like best?

I love the ease of using the calendar feature under the publishing menu to quickly filter between what I've got scheduled on various platforms. It's such an easy way to visualize what's going where.

What do you dislike?

A few quirks -- I think the "sent messages" feature could be improved. For example, when I'm wanting to re-post a popular post, Sprout attaches to it the content tag used on the most recently scheduled post, not the tag originally attached to the post.

I'd love a feature that helps me figure out the best times to post, too -- I don't know of anything about that now. I also previously used Buffer as a scheduler prior to Sprout and preferred the way that program allowed me to "drag" around scheduled posts to fit different, predetermined time slots.

What business problems are you solving with the product? What benefits have you realized?

Sprout has streamlined the workflow between our editorial and marketing departments and has been a huge time-saver allowing me to flip between posting between networks seamlessly.

Sprout Social review by User in Higher Education
User in Higher Education
Validated Reviewer
Verified Current User
Review Source

"Great Social Management System"

What do you like best?

I love that it tracks all posts, not just the ones made in the system. It allows us to have a much better analysis of what we are doing. With many people running our sites, we need to be able to manage and assess all of the options.

What do you dislike?

I wish I could access the reports on the app.

Recommendations to others considering the product

This is a great service to use if you are beginning your combined social efforts or are a veteran. We have always had the support when needed. Just be smart, as I believe it is a pay by user, if you don't need everyone to have access, don't give it.

What business problems are you solving with the product? What benefits have you realized?

We are solving the problems of planning social, analysis for all social post, and group input. I love that we can work as a group, see what the team is doing and then make informed decisions on how to move forward. We don't have to balance reports from individual sites, we can choose to or collective.

Sprout Social review by <span>Haley H.</span>
Haley H.
Validated Reviewer
Verified Current User
Review Source

"Love Love Love"

What do you like best?

I like that I can have so many different accounts hooked up to sprout. It really is easy to manage and I also love the stats it provides me. Super helpful when creating a report. We also have a lot of different types of accounts as far as instagram, Facebook, multiple twitter accounts, and what is nice is that I can manage it all in one place on sprout!

What do you dislike?

I wish that I could tag Facebook pages from Sprout. The feature exist but doesn't always work very well and I feel that it could use an update. I also wish that the analytics provided were more accurate. Sometimes I can't get analytics on all of my accounts and it makes creating reports a bit more difficult.

Recommendations to others considering the product

If you have more than 3 social media accounts you need to manage I highly recommend getting sprout!

What business problems are you solving with the product? What benefits have you realized?

We are solving the problem that it takes way too much time to go into each social media platform one by one and send out the content we need to. The benefits are obviously that I can send everything from one place!

Sprout Social review by <span>Tara W.</span>
Tara W.
Validated Reviewer
Review Source

"Love Sprout Social!"

What do you like best?

There are several things that I like best about Sprout, but mostly the ability to publish or schedule content to multiple channels including Instagram, and the RSS feed which provides me truly applicable content to my industry (this is an area that I have experienced shortcomings with the other service I previously used.) I am a one-woman show for my employer, so time doesn't allow me to dig into the analytics and reports as much as I'd like, but when I do have the time, I love them! They are really insightful!

What do you dislike?

I had to give this some thought because nothing easily came to mind. I think maybe some follow-up training to help me use more aspects of the app, and use it more efficiently.

Recommendations to others considering the product

Sprout Social will help you effectively manage your brand, while costing less some other options. Yes, it is more money than some other options, too, but those less expensive options will not give you the power that Sprout Social will. For us, it was a perfect balance.

What business problems are you solving with the product? What benefits have you realized?

Finding applicable content for Twitter, publishing to multiple channels effectively, finding industry leaders to engage with, tracking interactions with our followers (which is huge).

Sprout Social review by <span>Bradley C.</span>
Bradley C.
Validated Reviewer
Verified Current User
Review Source

"My favorite social media management app"

What do you like best?

Sprout Social is well designed and offers nearly every feature I could possible ask for. With analytics, scheduling, inbox management and more, this app is pretty much a one stop shop. I also really appreciate how Sprout offers resources like their webinars and social media image size guide. They clearly want to be a greta resource for their customers.

What do you dislike?

I would love it if it were easier to keep track of competitors in the app. Other than that, I can't think of a single issues. I am a big fan of Sprout Social.

Recommendations to others considering the product

Start using Sprout Social now! You can begin with a free trial if the cost is a concern for you but trust me, you get what you pay for. Many social media management apps are free but the different in quality is noticeable. This product makes scheduling a breeze, makes reporting easy enough for your boss to understand and comes with a fantastic mobile app for management on the go. Stop searching and start using Sprout Social.

What business problems are you solving with the product? What benefits have you realized?

Social media analytics, scheduling, learning resources, reporting, social media tasks. It is as close to a one stop shop as I have experienced. I have Sprout Social open in my browser 24/7 and use it constantly.

Sprout Social review by <span>Alan V.</span>
Alan V.
Validated Reviewer
Verified Current User
Review Source

"Great social media tool for manage social networks"

What do you like best?

I really like Sproutsocial and its simplicity to use it. Everyone can use it and learn how to in a few minutes. The support that it has to different social networks is really useful: Facebook, Twitter, Instagram, Google+, LinkedIn.

The reports are practically a reader from the insights or analytics from the social networks, so if you don't want to download the .csv file, you can access or validate through Sproutsocial except for Google+ you don't have report for that social network.

Also de Viral Post and the Queue scheduler is very useful to plan all your content. The new calendar is wonderful.

All the interface for answer, schedule and watch the reports are great.

What do you dislike?

I like the poor support for spanish language and the metrics for the engagement report. Because only counts messages which are questions like how, when, where (cómo, cuándo, dónde) and includes a "?". For example if you receive more than 10K comments, Sproutsocial doesn't take all of them only a few, so if you want to know the right response rate, maybe you're missing a lot of other comments that could be a question answered by your team.

But this is my experience using Sproutsocial for customer support in spanish.

Recommendations to others considering the product

It is great to do daily work: schedule content and answer comments through a great interface. If you're looking better metrics about social customer support platform for spanish language, this is not your option.

What business problems are you solving with the product? What benefits have you realized?

Organization

Best communication through the Social Customer Service team

Quick reports (not deep reports)

Sprout Social review by Agency in Marketing and Advertising
Agency in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Solid social manager for startups and SMBs"

What do you like best?

Sprout is easy on the eyes and intuitive. They've included some great features beyond basic scheduling and moderation like color-coding accounts by follower count so you can quickly see if someone interacting with you is a potential influencer. Drafting and rescheduling posts is a breeze, you'll need a Premium account or above to access the great Optimal Timing Queue feature.

What do you dislike?

I can save messages but not add them to folders/buckets based on a chosen topic. They apparently allow this in the enterprise tier but not on the standard or premium. There is a lot of variation in company size between the tiers and I think they should be more flexible with a la carte options for features like this.

Recommendations to others considering the product

Get as high-tier a plan as you can afford and sign up for their webinar workshops!

What business problems are you solving with the product? What benefits have you realized?

Managing a growing fanbase with efficient drafting, scheduling, community management, and reporting all in one place.

Sprout Social review by <span>Isheeta S.</span>
Isheeta S.
Validated Reviewer
Review Source

"Great Asset for Any Social Media Manager"

What do you like best?

I really love the tagging ability on posts - makes it easy to categorize things and then send reports to the right teams. I love that I can schedule multiple posts at a time - that was pretty much one of the main criteria when we were evaluating platforms and some scheduling platforms wouldn't allow me to post multiple times - so I'd have to schedule them all individually!

What do you dislike?

That there are no analytics - but now sprout and simply measured have merged so I'm looking forward to that!

Recommendations to others considering the product

Sprout Social is a must have for any social media manager - it just makes my job so much easier and manageable. Plus now with the Simply Measured integration you get both the day to day benefits and the analytics/monitoring benefits.

What business problems are you solving with the product? What benefits have you realized?

Scheduling posts/multiple posts

Sprout Social review by <span>Susan B.</span>
Susan B.
Validated Reviewer
Review Source

"Easy to use, well organized Social Media Manager"

What do you like best?

I love that all of the notifications are in one easy to find place under Messages, are you are able to respond to each individual notification. I also enjoy the scheduling calendar which shows the posts you have scheduled out for the week. It's great to be able to assign tasks to other team members if they are more equipped to handle an inquiry on social. The analytics/reporting tools are fantastic and easy to use which is much more than I can say for other social scheduling tools.

What do you dislike?

I don't love that you can only view one week at a time in the scheduling portion of Sprout Social. I like to be able to see a month at a time. There's also no way to create color coded content groups which is a feature I love about other social scheduling tools. I would say the scheduler is what needs the most improvement, but the notification system and reporting tools are wonderful. This system is also very pricey!

Recommendations to others considering the product

I would say it's one of the best Social Tools out there, but it is incredibly expensive. If you're on a budget it may be best to research similar tools that won't cost you a fortune.

What business problems are you solving with the product? What benefits have you realized?

We upgraded from Hootsuite to SproutSocial and I'll tell you it is MUCH better than Hootsuite. It is incredibly user friendly which is important to our company because we continue to hire on new social media managers as our client base expands and they need to be able to hop in and get started quickly.

Sprout Social review by <span>Hervé A.</span>
Hervé A.
Validated Reviewer
Verified Current User
Review Source

"Social media platform suited for education and businesses professionals"

What do you like best?

Ease of focusing on content relevant to my matter of interest and possibility to share knowledge with my professional network. Flexibility in identifying followers on social and track progress in the quality and demographics of target audience.

What do you dislike?

A bit complex to navigate around the various social streams and come up with smart analytics dashboards to reflect results of media efforts

Recommendations to others considering the product

Invest some time in the tutorials offered by the software vendor to map-out the optimal approach to data discovery and analysis

What business problems are you solving with the product? What benefits have you realized?

Connect with opinion makers in my field of interest . Reach new audiences by grasping current data on social media demographics.

Sprout Social review by <span>Kelly T.</span>
Kelly T.
Validated Reviewer
Review Source

"Best social media monitoring app"

What do you like best?

I have never used a better app than Sprout Social, for a small team this was a life saver to quickly pull analytics and data to help us broaden our reach and know what we're doing right and wrong

What do you dislike?

The posting function could use some improvement, however loved that you could post to Instagram!

Recommendations to others considering the product

Don't consider sprout social - JUST DO IT! It will save you eons of time in the long run and they offer dozens of sessions to learn more about how to get the most out of the platform. You don't have to buy the most expensive subscription to get the most out of what you need. You'll still have consultants and folks from the company available at any time all day long to help you. Loved using this platform.

What business problems are you solving with the product? What benefits have you realized?

Quickly pulling analytics, understanding who our follower base is and how to justify expansion of our team showing how many impressions we really make.

Sprout Social review by <span>Natasha P.</span>
Natasha P.
Validated Reviewer
Verified Current User
Review Source

"Sprout Social "

What do you like best?

Seeing posts regardless of being tagged

What do you dislike?

I don't like how Facebook Events don't come through in the messaging feed. It seems some appear but not all... for our company FB Events are very important. Additionally, comments on dark ads that aren't in our timeline don't come in. It's hard to check every running ad to keep up with the comments like that.

What business problems are you solving with the product? What benefits have you realized?

Quickly answering people's questions and confusions when they pop up, whether they have tagged us or they have been discovered through our messaging

Sprout Social review by Administrator in Public Relations and Communications
Administrator in Public Relations and Communications
Validated Reviewer
Verified Current User
Review Source

"Super Easy to Use // Great for Reporting"

What do you like best?

I love how easy it is to see what content is working and what content isn't working.

What do you dislike?

I'm not a big fan of navigating and editing the content calendar. Additionally, I wish Instagram was integrated.

Recommendations to others considering the product

Sprout is an investment, this being the case you are going to get a full suite of reporting and analytics tools as well as the ability to linky many MANY social media accounts. it's a lot, but if your company is focusing on social, Sprout is the way to go.

What business problems are you solving with the product? What benefits have you realized?

We're using Sprout to help A/B test what's working and what isn't via their' reporting and analytics tool.

Sprout Social review by <span>Sarah H.</span>
Sarah H.
Validated Reviewer
Verified Current User
Review Source

"Fab versatile software!"

What do you like best?

Scheduling posts on platforms means more engagement and being able to respond directly to users using 1 software keeps everything together, considering I use 7 different social medias - nothing gets missed.

What do you dislike?

mobile app is clunky

have to keep logging in on mobile & desktop if you have used another device

Responding to FB messages does improve FB response % or time taken on page

Recommendations to others considering the product

Lots of little features on the system, that you don't even realise you need, but when you sign up, you can't live without them!

What business problems are you solving with the product? What benefits have you realized?

scheduling and tracking mentions where we arent properly tagged i.e. location set and user not tagged

Sprout Social review by <span>Rebecca D.</span>
Rebecca D.
Validated Reviewer
Review Source

"LOVE, LOVE, LOVE My Marketing Social Life with SproutSocial!"

What do you like best?

Everything! Seriously, it's so easy to use, set up and manage multiple accounts for a variety of customers (I'm an agency). And the reporting is amazing!!!!!! You can also designate approval processes for those clients that want to see things before they post.

What do you dislike?

The price is a bit high for a small business, but the customer service and tools you get make it easy to understand the price points.

Recommendations to others considering the product

For any small business looking for an all-in-one, reliable social media platform, THIS is the one! Tools and features are amazing, it's incredibly reliable (I set everything up once a week and it runs like a champ), you can have multiple team members/accounts/approval paths, and their customer support is extremely impressive!

What business problems are you solving with the product? What benefits have you realized?

I am able to manage social postings and reporting for a large number of clients all in one place.

Sprout Social review by User in Marketing and Advertising
User in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Great social media tool"

What do you like best?

I like that sprout social is fast, responsive, and allows you to post across several platforms. The queue is clean and easy to see what post you have posted next. I also love the dashboard and that it shows your audience demographics, recent followers, average response rate, and impressions. It's more than just social media posting management, it's also great for measurement and analytics. It's well organized and easy to teach to newbies.

What do you dislike?

You can't connect Instagram or Pinterest, which is sad because of the popularity of these two platforms. Although it's easy to use, I feel Hootsuite may be easier. I also wish there was a preview function to preview posts before you schedule.

Recommendations to others considering the product

Try other social media management platforms when you're looking for one to use. Sprout Social is great and user-friendly but may not have all the functionality everyone wants. IT also may be more a bit expensive compared to other social media management sites. You should have no problem learning how to use it though.

What business problems are you solving with the product? What benefits have you realized?

It makes social publishing easy. You can plan your posts for the week and see them all visually in one queue. You can assign more than one administrator to an account so everyone can have their own accounts. It also gives a good overview for new followers and impressions.

Sprout Social review by <span>Andy A.</span>
Andy A.
Validated Reviewer
Verified Current User
Review Source

"Better than Buffer"

What do you like best?

The ability to have multiple personalities under one log-in is a massive strength of Sprout Social, though it does have a limitation related to Google +. But what I like so much is how easy it is to use both in the browser and on a mobile device. That plus the reporting really helps deliver value.

What do you dislike?

Lack of Google+ Integration. Mobile App could be more feature rich and take better advantage of social login and authentication. Even better would be fingerprint (Apple Touch) to log in. Passwords are so yesterday.

What business problems are you solving with the product? What benefits have you realized?

Being able to manage multiple accounts for multiple clients is a big time saver. Getting all my reports in one place makes it easy to see at a glance what's working and what's not.

Sprout Social review by <span>Allison v.</span>
Allison v.
Validated Reviewer
Verified Current User
Review Source

"Great app for social media "

What do you like best?

I enjoy being able to see all of my messages (comments and direct messages) in one place and have the ability to respond directly from the app.

What do you dislike?

The layout and location of different options is slightly hard to understand at first. It took some playing around with it to be able to utilize it to its best ability.

Recommendations to others considering the product

Definitely give this app a try if you are interested in easing your experience in managing multiple social media sites!

What business problems are you solving with the product? What benefits have you realized?

It helps me be able to manage multiple accounts at one time and have ease of posting on all the accounts for my business.

Sprout Social review by <span>Juan Carlos D.</span>
Juan Carlos D.
Validated Reviewer
Review Source

"Not what I've expected"

What do you like best?

I quit using Sprout for several reasons. So I'm not going to sum nothing good for them on this review... I'm quite disappointed

What do you dislike?

There's no way to rely on this tool. Downtimes here and there, it's TOO expensive for what you get, it's really over valuated. There's a world of tools out there that fits the same needs for half the cost and double relyability. I don't like the fact that many features are add ons or only available to the most expensive plans. I don't like either the fact that their support takes "their time" to solve your issues, as if I could tell my clients to wait... Not satisfied at all

Recommendations to others considering the product

Do not try Sprout... go for other social media tool... Please, save your money or invest it in something more useful....

What business problems are you solving with the product? What benefits have you realized?

None.

Sprout Social review by Administrator in Marketing and Advertising
Administrator in Marketing and Advertising
Validated Reviewer
Verified Current User
Review Source

"Easy to use, good reporting, easy to edit quickly, good app."

What do you like best?

I love the view all accounts or just one or two to see what is scheduled and the stats. I have an account that brings in 7 client accounts and all of their social venues for tracking and posting. Super handy way to make sure I'm not duplicating or cramming too much in one time period.

What do you dislike?

I don't like that it has to be 24 hours between scheduling a post. Some accounts are super active with several people contributing and we have the need to sometimes post the same item 2-3 times within 24 hours. I can create unique posts to solve it, AND that's probably a good thing. Sometimes I get lazy and want to get it done. So negative, but really more because I have moments of laziness in scheduling to get the message out. Doesn't happen often... but you wanted me to come up with a negative. I can't think of any other negatives. I'm sure there are some irritations, but none come to mind at the moment. I have been using this for two years.

Recommendations to others considering the product

Plan it out and don't forget to make use of the reporting. Upgrade your account to white label the reports and have options for more venues for each client.

What business problems are you solving with the product? What benefits have you realized?

Delegating, saving time and avoiding embarrassment by duplicating efforts. Central location for me and my team to manage scheduled posts, allowing us more time for more thoughtful original, unique posts. It fills the gaps and helps when we have a project we want to promote, such as a conference. We use Sprout Social to give shout outs to sponsors, speakers and more. They love it.

Sprout Social review by Administrator in Primary/Secondary Education
Administrator in Primary/Secondary Education
Validated Reviewer
Verified Current User
Review Source

"Sprout Social "

What do you like best?

Sprout Social is very easy to connect with your social accounts and also maintains itself easily. It also has a very eye catching design, and the customer service is unparalleled. I primarily use it to track my company's engagement, along with very basic social media analytics (followers, views, likes/retweets). I like to use it to pull quarterly reports to see areas of success and improvement. I like the ability to see what our competitors on Twitter are up to as well. Plus, it's very reasonable ($20/mo for my subscription).

What do you dislike?

There isn't much that I dislike about Sprout Social! Sometimes navigating the back end can get a little tricky but again, I primarily use the Reports feature so I can't speak much to the Publishing side of things.

What business problems are you solving with the product? What benefits have you realized?

I use Sprout Social to identify our areas of success - which posts are most popular? Which receive the most engagement? Having all of that information is one place is a great resource, especially when marketing meetings roll around.

Sprout Social review by User in Commercial Real Estate
User in Commercial Real Estate
Validated Reviewer
Verified Current User
Review Source

"Great for scheduling and reporting"

What do you like best?

I love how easy it is to create reports on Sprout social. Having the tagging tool means that I can easily track campaigns and monitor their success. Rather than having to scroll through hundreds of posts, everything I need is in one place.

What do you dislike?

You are only able to upload one minute long videos to Instagram when scheduling through Sprout, but if I go on the app I can upload longer.

Recommendations to others considering the product

Sprout Social is worth the investment. It can save a lot of time and effort by making scheduling and reporting simple.

What business problems are you solving with the product? What benefits have you realized?

Sprout Social allow me to thoroughly track and monitor our social activity which means I can easily analyse how a campaign is going and alter as necessary.

Sprout Social review by Agency in Public Relations and Communications
Agency in Public Relations and Communications
Validated Reviewer
Verified Current User
Review Source

"Great platform for social media scheduling & reporting"

What do you like best?

We are able to schedule content for our clients to easily review prior to posting & it creates reports for all of our platforms in a matter of minutes so that we know what is working & what is not improving engagement.

What do you dislike?

That not all metrics are available when you put the reports into PDF.

I also don't like how if you have had a platform connected to Sprout for less than a few months, Sprout is not able to produce a complete analytics report.

Recommendations to others considering the product

Talk to the sales rep often & take full advantage of the free trial before purchasing. While doing both, be sure to talk with your sales rep about what is & is not included in each payment level before purchasing.

What business problems are you solving with the product? What benefits have you realized?

It allows us to work more efficiently with our clients & with our clients' legal teams, who have to review content before it is posted.

Sprout Social review by <span>Melissa L.</span>
Melissa L.
Validated Reviewer
Verified Current User
Review Source

"Easy to use social media monitoring tool"

What do you like best?

My absolute favorite part of this tool is how incredibly easy it is to use! Not only is the UI sleek and visually appealing, but it's easy to see when something is scheduled to be promoted and what has already been promoted. Also, it's great how you can link so many different social media accounts to one program.

What do you dislike?

There's not much to dislike. I am waiting for them to add a functionality with Instagram, but overall the product is pretty flawless.

Recommendations to others considering the product

Use this tool! It's as simple as that.

What business problems are you solving with the product? What benefits have you realized?

With multiple people working on difference facets of social media promotion, this tool easily allows our team to work on and manage various social media platforms with east. Not only are you able to cross-reference work with your colleagues, but it's all easy maneuver.

Sprout Social review by <span>Sarah M.</span>
Sarah M.
Validated Reviewer
Verified Current User
Review Source

"Great social media platform - lots of useful features"

What do you like best?

I like how it's very easy to schedule posts and the metrics reports are great. I found the glossary next to the metrics to be extremely helpful and it was good to see when I was posting was the best time/which audience I was reaching the most. I also appreciate the comparison feature to see how ours matches up to our competitors' social media profiles

What do you dislike?

Wish it was easier to follow other people on Twitter using this platform (found it a bit harder to do so). Also, I wish there was an online training video or something to better describe the metrics and how you are calculating those. I had to call customer service and get it cleared up but wish there was something outside the glossary for the more complex terms

Recommendations to others considering the product

I would be sure to talk to a customer service person, especially if you want to utilize the metrics functions. I would also sit in during their informational webinars, but wish the content was available on-demand in case I need to reference later or skip forward to find something.

What business problems are you solving with the product? What benefits have you realized?

We are able to quantify our social media efforts as well as see how we match up against our competitors which is fantastic in showing the value-add to our investors