I loved the simplicity of ToutApp. From a sales perspective, I could set up the emails I typically send as a template, and then right from Gmail I could pull them up and send. It saved me a tremendous amount of time during prospecting. The analytics it included were ok, but nothing you could completely rely on. I'll cover that in my dislike section. But the ability to also be able to mass email (up to about 25 at a time worked well) was great too.
All in all, the simplicity of Tout made it awesome for a sales guy like me to use.
Our Account Manager< Jennifer Nordine, was awesom. Very helpful and very responsive.
Scheduling emails was also a great tool to have. I didn't use the automated cadences too much because it wouldn't automatically stop the cadence if they replied.
The analytics weren't great, but it's not really Touts fault. The issue was that if people had their images turned off on their email, then Tout couldn't recognize the open because the "pixel" wouldn't load. Again, that's not a Tout issue, that's going to be true with them all. When we did see an "open" come through it was really great knowledge to have.
We also noticed issues with the replies not always counting, or counting multiple times if a thread went back and forth.
I didn't use the reporting function much in it because of all this, but knowing the issues, you could derive some learning from it since it is consistent.
The only other dislike would be in mass sending. Uploading more than about 25 names/emails at a time would freeze up the system. Easily worked around by uploading smaller batches, and not a big enough problem for me to not recommend.
Their tech support leaved a little to be desired and we heard the same canned response many times.
Use it. It wasn't perfect but I'd imagine by now they've solved a lot of the issues. It was a really great, low cost and simple solution and we were much more efficient with prospecting across the board.
Faster, easier prospecting with more consistency across the sales team.