Triblio

(15)
4.6 out of 5 stars

ABM Everywhere

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Showing 15 Triblio reviews
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Triblio review by Administrator in Information Technology and Services
Administrator in Information Technology and Services
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Verified Current User
What do you like best?

I like the flexibility of being able to change the website without code and an easy resource center build.

What do you dislike?

From IP address identification, issues with audience setup, personalization, reporting and A TON of issues with basic functionality of the platform. I'm 50/50 on this tool. A lot of decisions are based on domains but it's not available in Triblio's reporting. Ad visibility and function is questionable.

Recommendations to others considering the product

Have someone on your team to cross check all of Triblio's code. Do not rely on them at all for this or risk QA across your digital channels. I'd also be wary of their ability to identify accounts by ip addresses consistenly. If you have personalization setup and your prospect is cookied at an airport, the site will think you are an airport instead of who you really are. There's no intelligence behind the ip addresses matching.

What business problems are you solving with the product? What benefits have you realized?

Easily create unique experiences for target audiences based on industry, interest and persona.

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Triblio review by <span>Brendon O.</span>
Brendon O.
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Great ABM Software and Services

Updated On
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What do you like best?

Triblio gives Aquicore the flexibility to deliver fully custom experiences for each of our segments, target markets - or even individual customers. With Triblio we know who's visiting our page, what they are doing and how they are engaging with us. We can target ads, custom web experiences and offers to drive better conversion through customized experiences.

What do you dislike?

You do need basic web editing and coding experience to take full advantage of the features - but that's the case for most any advanced marketing today.

Recommendations to others considering the product

When evaluating, we were looking for more than just targeted ads and wanted a the ability to fully develop a marketing campaign - from ads, to outreach to landing pages to website and offers. Tribilo delivered on all of these fronts giving us the tools we needed to develop quality marketing that almost immediately impacted our sales.

What business problems are you solving with the product? What benefits have you realized?

Aquicore has been able to better target our individual markets and customers and provide them with more customized experiences. This has helped us move key target accounts through our sales process 30-50% faster than we otherwise could have by aligning the marketing experience with the specific needs of our target customers.

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Triblio review by <span>Melissa M.</span>
Melissa M.
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Verified Current User
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Verified Current User
What do you like best?

The product has great insightful information on who's visiting our website and their activity. It's platform for building out custom experiences based on a myriad of segments is so valuable. We have been able to successfully and easily provide relevant messaging to customers and prospects.

What do you dislike?

Nothing I can currently think of. The company is still growing so some features are being minorly tweaked but nothing to say I dislike.

What business problems are you solving with the product? What benefits have you realized?

The ability to see what are target accounts are reading on our site and gaging their interests. Also providing custom messaging to different accounts or market segments. We can also quickly build micro-sites specific to target accounts or sales reps to drive faster conversions.

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Triblio review by Administrator in Hospital & Health Care
Administrator in Hospital & Health Care
Review Source

Great ABM Platform!

Reviewed On
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Verified Current User
What do you like best?

Triblio has a great support team that helps train you to create campaigns for ABM. You can personalize your website with various elements and set up display ads.

What do you dislike?

The metrics reporting is a bit time consuming to pull. But their great support team will pull metrics as frequent as you need them.

Recommendations to others considering the product

If you're looking to start getting into ABM, Triblio is a great, affordable platform to start off with for smaller-medium size businesses.

What business problems are you solving with the product? What benefits have you realized?

With a very niche market, we needed to be able to address pain points on an account by account basis. The personalization by IP address definitely fits this need! There are various elements you can choose from.

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Triblio review by User in Computer Software
User in Computer Software
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Triblio is a great ABM tool

Reviewed On
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What do you like best?

I really like that there are so many different types of elements that you can use for campaigns and that it's easy to use. Also our CSM is really knowledgeable and helpful!

What do you dislike?

There's not much to dislike. There's always small technical improvements that can be made but they are receptive to feedback so looking forward to see where the product goes.

What business problems are you solving with the product? What benefits have you realized?

Being able to do web personalizations, custom content hubs, display ads, pop-up ads, sticky footers, etc., in a short period of time is so great! It has really brought our ABM strategy to a different level and being able to see results from these actions helps a lot.

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Triblio review by <span>Marybeth F.</span>
Marybeth F.
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Verified Current User
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Fantastic experience with Tribilio

Reviewed On
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Verified Current User
What do you like best?

Ease of use -- we've been able to define and target our key audiences very quickly, getting campaigns up and running in a day instead of weeks. The content boards are beautifully showcasing all of our content and tools that were buried in the blog and product pages.

What do you dislike?

Nothing, it's been a great experience so far.

What business problems are you solving with the product? What benefits have you realized?

To drive business results, we need to vary our offers based on the market and sales stage of various accounts engaged on our website. Triblio allows us to do that, so that the right accounts are seeing best possible offer.

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