What do you like best?
Great features for developers and programmers. Our email sends have been consistent. Strong API that works really well. Great templating features that allow for dynamic insertion of fields and the ability to make certain parts of the template editable for other users or campaigns. Great price point - we were able to reduce our monthly cost by about 60%. They also have great support that has been very prompt with their responses to even our most difficult questions.
What do you dislike?
Hate the UI. It's really clunky and doesn't take you through the logical order when sending an email. This makes the process of setting up and sending an email significantly more time consuming. Deliverability rates are also slightly below those that we had on our old email platform. If you're not a programmer or developer, I'd recommend using another service.
Recommendations to others considering the product
Really only valuable if you have developers or programmers on staff. There are many other softwares with better UIs that can do a better job for the average user.
What business problems are you solving with the product? What benefits have you realized?
We were previously using a managed email service that was significantly more expensive. Vero helped us migrate away from that and minimize our variable cost of each send.