Userfriendliness of the dashboard is a big plus. It's possible to open up Winmo and use it immediately because it's so intuitive. The info is very complete, and to my knowledge also more accurate than what you find in most other places.
Some of the most useful parts in the dashboard include:
- Overview of digital displays
- Existing agency relationships
- Current and past Media Spend
- Target Brand Social Following
- Social Connections via LinkedIn
It would be fantastic if Winmo included another section breaking down the products and services the target company markets and additional data around these. Might be that this is asking for too much though and overall I would classify this as something that would make Winmo better rather than something that I currently dislike.
If you have an organized target customer list and understand your ideal client profile, then you're already set up to succeed with Winmo
I use Winmo in weighing my priorities when contacting or distributing leads. It's been instrumental in using my time most efficiently and maximizing efficiency in my outreach. Over time, I have no doubt using Winmo will continue to have a positive impact on the width and depth of our pipeline as a business.