What do you like best?
The plethora of information Winmo has to offer is quite impressive, and the response time whenever I have an inquiry is lightning fast. Whether I need help with a contact, an AOR change, a promotion, etc., usually able to get an answer almost immediately, and if further research is necessary, I'm always pleased with what I get back.
What do you dislike?
The fact that Winmo does not include target demo can be annoying/ troublesome (Ad Data Express included target/ guaranteed demo information, which I wish Winmo also included with each profile.
Recommendations to others considering the product
The software truly is great for the type of business we do/ the industry we are a part of; however, I do think Winmo should do a little better job of staying on top of who is associated with which accounts / agencies. I have noticed on several occasions someone is no longer with an agency/ client listed; also, as mentioned the demos would be a huge plus. Overall, would certainly recommend this product, in conjunction with maybe one or two more industry search tools.
What business problems are you solving with the product? What benefits have you realized?
Contacts, agency assignments, promotions/ linear shifts, among other things.