What do you like best?
I enjoy the idea behind the software; having visuals, storytelling and user experience drive the final product. Makes for a very engaging experience. The fact that it displays well on a tablet and on mobile is a big plus for me too as not all products will do that.
What do you dislike?
Sometimes I would prefer more text options, like getting to see blog post headers mingled with the images on a tablet/mobile format. But not much jumps out as a strong "dislike". Reminds me a lot of Instagram, which can't be a bad thing. Adding in more options for people who want to incorporate with a e-commerce platform would be nice. Like reporting you can have fro the dashboard or even an option to change the style of graphing you see for the output.
Recommendations to others considering the product
If you have a marketing budget for something like this and need something that will continue to grow outside of the work you put in because users are engaged, this might be the tool for you.
What business problems are you solving with the product? What benefits have you realized?
Solves problems with user engagement and getting potential customers to stay and look at different products. The big benefit I think is to have so much social presence come naturally without having to force it. Another benefit is just being able to generate a large amount of ideas from users quickly.