YFret is a "marketing assistant for ecommerce". It enables online retailers to showcase their products to the right target audience on the website, social media, email, text messages and browser notifications.
The unique value proposition is that it supports personalized 1-1 content as well as curated promotional content, across multiple channels.
It also enables a combination of automatic lifecycle campaigns, and campaign suggestions that can be executed in 3 clicks. for the marketers that like control over their campaigns and concerned about automated campaigns looking too "machine-like"