Zignal Labs

Zignal Labs

(23)
4.0 out of 5 stars

Stay ahead with a modern media intelligence platform. Zignal's real-time and predictive analytics drive smarter decisions to build and protect your company's brand.

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Zignal Labs Features

Social Media Monitoring
Social Reporting

Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into Powerpoints.

76%
(Based on 12 reviews)
Sentiment Scoring

Determines whether mentions of your brand are positive, negative or neutral.

64%
(Based on 13 reviews)
Influencer Identification

Identifies who is talking about your brand along with their influence over social communities.

67%
(Based on 11 reviews)
Social Measurement

Measure campaigns, brands and products for quantitative metrics such as conversation volume, when conversations are happening and your brand's share of voice.

75%
(Based on 12 reviews)
Social Listening

78%
(Based on 14 reviews)
Reports & Dashboards
Competitor Analysis

Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.

78%
(Based on 8 reviews)
Follower Analysis

Analyzes and illustrates follower information such as demographics, location, purchase intent, etc.

n/a
Content Engagement Analysis

Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.

n/a
Influencer Identification

Finds and highlights the followers with the largest and most influential followings of their own to tap into as potential brand advocates.

78%
(Based on 8 reviews)
Paid Campaign Tracking

Tracks and measures the success of paid advertising initiatives run on social media sites.

n/a
Attribution

Able to track click path of users that come to your site via social campaigns and if they convert to customers.

n/a
Report Customizability

Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.

80%
(Based on 11 reviews)
Report Exporting

Allows users to export reports from the product into an .xsl, .csv, or .pdf file.

81%
(Based on 11 reviews)
Platform
API / Integrations

Application Programming Interface—Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.

82%
(Based on 6 reviews)
Internationalization

Allows marketer to use platform in different langauges and includes ad units on websites from around the world

88%
(Based on 5 reviews)
User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

85%
(Based on 10 reviews)
Scalability

Allows marketer to add, track, and measure a multitude of social media accounts.

n/a
Performance and Reliability

Software is consistently available (up-time) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

88%
(Based on 11 reviews)