What do you like best?
I like the large scale and widely known name of zillow. They have an easy app to use and it is very user friendly.
What do you dislike?
I dislike that the featured agents that are listed above the actually listing agents taking leads away. That is the most frequent complaint I hear from the agents in my firm. Additionally, the lag time in updates is frustrating for our sellers. It can take 12+ hours to update listing changes, and it is something that sellers see and immediately put onto the agent, not realizing it is really zillow's own struggle.
Recommendations to others considering the product
While it is crucial to be using Zillow, be aware of their update time.
What business problems are you solving with the product? What benefits have you realized?
Agents are able to have their listings available to the masses. In the world of "any press is good press," it helps to get your name and properties in front of potential buyers. The app is easy to use and it seems everyone has it. If you are a premier agent, I'm sure it's great for your business, but that's only if you are willing to pay the high price tag.