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ZoomInfo

ZoomInfo

4.2
(791)
Optimized for quick response

ZoomInfo is a growth acceleration platform delivering accurate and actionable contact and business information to empower your sales, marketing, and recruiting teams.

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ZoomInfo Features

Data Availability

Contact Data Availability

Does this product have the amount of contact data you require? Contact data includes a persons company, role, experience, email, telephone, etc.

81%
(Based on 667 reviews)

Company Data Availability

Does this product have the amount of company data you require? Company data includes data on companies leadership, financials, industry, products, etc.

84%
(Based on 653 reviews)

Industry Research Availability

Does this product offer industry research data that you require?

n/a

Data Accuracy

Contact Data Accuracy

How accurate and up to date is the contact data?

75%
(Based on 667 reviews)

Company Data Accuracy

How accurate and up to date is the company data?

80%
(Based on 654 reviews)

Lead Intelligence

Market Insights

Provides tools that help identify key topics that are trending, as well as the content that customers are more likely to engage with.

82%
(Based on 41 reviews)

Account-level Insights

Helps determine the correlation between ad exposure and site visits, assets downloaded, content, leads generated, etc.

83%
(Based on 46 reviews)

Lead Analysis

Prioritizes leads through lead scoring, market insights, account-level insights, etc.

81%
(Based on 47 reviews)

Features

Messaging

Provides ability to message contacts directly from within the sales intelligence software

n/a

Lead Builder

Ability to create targeted contact lists.

81%
(Based on 480 reviews)

Integration to CRM/Marketing Automation

Integrations to popular CRM/Marketing automation software to enable sales/marketing team members to view contact and company data from within the CRM/Marketing automation software.

81%
(Based on 434 reviews)

Data Cleaning/Enrichment

Ability to clean/enrich existing data that is maintained in other systems

77%
(Based on 403 reviews)

Data Segmentation/Filtering

Functionality to filter or segment data from withing sales intelligence software

80%
(Based on 468 reviews)

Search

Offers search tools that allow users to find the data they need quickly

85%
(Based on 649 reviews)

News/People Alerts

Alerts you to changes happening to industries, companies and people you follow

72%
(Based on 316 reviews)

Connections

Find the people you know that can introduce you to contacts at prospects

n/a

Reporting

Provides ability to create the reports that meet your business requirements

73%
(Based on 302 reviews)

Lead Management

Segmentation

Provides customer and prospect segmentation capabilities, which in turn assists marketing prioritization and effectiveness.

84%
(Based on 43 reviews)

Predictive Scoring

Automatically scores prospects based on behavior and engagement levels.

79%
(Based on 25 reviews)

Account Identification

Helps identify and distribute accounts internally, giving prioritization to those that are more likely to convert to sales.

87%
(Based on 42 reviews)

Platform

Internationalization

Allows orgainizations multi-national organizations to use tool effectively accross multiple languages and currencies

n/a

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

n/a

Performance and Reliability

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

84%
(Based on 165 reviews)

Reporting/Dashboards

Access pre-built and custom reports and dashboards.

79%
(Based on 116 reviews)

Mobile User Support

Allows software to be easily used on multiple mobile devices include phone and tablet devices.

n/a

APIs

Enables integration to external systems

81%
(Based on 80 reviews)

Marketing Campaigns

Omni-Channel Tracking

Provides tracking across multiple digital advertising channels, such as video, mobile, and social media.

78%
(Based on 21 reviews)

Revenue Planning

Helps allocate marketing budget based predicted amount of incoming revenue.

80%
(Based on 22 reviews)

Media Attribution

Assists in the attribution of marketing budget by identifying successful campaigns and initiatives.

78%
(Based on 22 reviews)

Opportunity Timeline

Provides a timeline to visualize the effects of individual campaigns, leads, and other opportunities.

78%
(Based on 22 reviews)

Customization

Allows for custom report types to match the goals of a company.

82%
(Based on 27 reviews)

Campaign Execution

Website Personalization

Provides tools that dynamically serve content, messaging, and calls-to-action.

79%
(Based on 22 reviews)

Prioritized Accounts

Helps determine which accounts have the highest/lowest opportunity to convert.

85%
(Based on 28 reviews)

Trending Accounts

Helps determine the direction of each individual account and how to engage through specific content.

86%
(Based on 22 reviews)

Email Campaigns

Connects sales emails with cross-sell/upsell marketing campaigns across multiple channels.

84%
(Based on 29 reviews)
ZoomInfo
4.2
(791)